Zed Mo

I'm Ahmed Gahlan Abdelatif Mohamed, a passionate digital marketing specialist with a strong focus on paid media strategies. With a Bachelor's Degree in Information Systems from Cairo University, I have honed my skills in managing and optimizing campaigns across various platforms, including Facebook, Instagram, and Google Ads. My experience as a Paid Media Specialist has allowed me to achieve impressive results, consistently delivering a return on ad spend (ROAS) above 3.0 for multiple clients in both eCommerce and service sectors.

Throughout my career, I have embraced data-driven decision-making, utilizing tools like Google Analytics to monitor key performance indicators and implement improvements. My role as a Digital Marketing Assistant at a local agency further solidified my expertise in Google Search and Display ads, where I supported campaign setups, conducted A/B testing, and created engaging ad creatives. I thrive in collaborative environments and am always eager to learn and adapt to new marketing trends and technologies.