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Yukti Verma

@yuktiverma

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I help businesses grow online through Pinterest strategy, social media marketing, and handcrafted-product promotion.

India

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What I'm looking for

I'm looking to help businesses grow through Pinterest, social media channels, marketing strategy, and connecting products with the right buyers.

I'm the founder of Traffic Squash, where I teach businesses the fundamentals of Pinterest and help them use it efficiently for growth through one-on-one training and Pinterest management.

I wrote Pinterest Bible, covering 21 ways to grow a business using Pinterest as a tool. I approach social media as a channel for building stronger sales pipelines and reaching the right buyers.

I also founded Thingsncrafts to create a one-stop platform for handcrafted products from across India, support local artisans, and give traditional handicrafts a global image. Every brand promoted on the platform follows an Inform–Engage–Surprise–Delight approach.

Earlier, I helped companies and startups apply growth-hacking strategies at Growth Hack World, and worked across business development, people operations, business analysis, and customer support. As a chemical engineering graduate, I'm driven to keep experimenting until I find sustainable solutions.

Experience

Work history, roles, and key accomplishments

Current

Founder and Pinterest Strategist

Current

Traffic Squash

Dec 2020 - Present (5 years 9 months)

Using Pinterest for my own business made me realised how strong Pinterest is as tool for growing business. With TrafficSquash, my main motive is to make people learn the fundamentals of Pinterest and how efficiently you can grow your business with that.
I also provide one-on-one training and Pinterest Management services to people.
Last but not the least, My book on Pinterest "Pinterest Bible" is

Pinterest Social Media Marketing Pinterest Marketing E commerce SEO Management

Current

Founder and Handicrafts Promoter

Current

Thingsncrafts

Jan 2018 - Present (8 years 8 months)

I worked with the aim of serving handicrafts from all the states of India in a platter. I also aimed at bringing back to life the long forgotten handicrafts forms. I am still trying to bring out the best of handicrafts from local artisans and give it a global image.

Operations Manager

Growth Hack World

Feb 2018 - Dec 2018 (10 months)

At GrowthHackWorld, we connected with multiple small, medium and big companies and startups helping them imply growth hacking strategies and growing their businesses.