YZ
Open to opportunities

Yuhang Zhang

@yuhangzhang

Results-driven Google Ads SEM Specialist with strong analytical skills.

China

What I'm looking for

I seek a dynamic role in digital marketing that fosters growth and innovation.

As a Google Ads SEM Specialist at TDCX, I manage B2B key clients' advertising accounts, focusing on data analysis and optimization strategies to enhance advertising effectiveness and drive ROI growth. My role involves maintaining close communication with clients, providing regular performance reports, and ensuring high customer satisfaction and renewal rates.

Previously, I worked at 51job in Brand PR, where I successfully developed high B-SIDE customer relationships, achieving a profit of 720,000 RMB within six months. My experience also includes channel sales and government relations at Meituan, where I expanded the motorcycle business across multiple cities, and as an Account Manager at China Merchants Bank, where I consistently exceeded sales targets.

Experience

Work history, roles, and key accomplishments

TD
Current

Google Ads SEM Specialist

TDCX

May 2023 - Present (2 years 1 month)

Responsible for managing Google Ads accounts for B2B key clients, utilizing data analysis and optimization strategies to enhance advertising effectiveness and achieve ROI growth. Maintains communication with clients, providing regular reports to improve satisfaction and renewal rates.

51

Brand PR

51job

Sep 2022 - Apr 2023 (7 months)

Focused on maintaining and developing high B-SIDE customers, achieving significant profit and performance standards. Expanded customer base and collaborated across departments to meet business targets, enhancing customer renewal rates through personalized service plans.

Education

Degrees, certifications, and relevant coursework

CC

Changchun Automotive Technical College

Junior College, Automobile Marketing

2015 - 2018

Studied Automobile Marketing, focusing on the principles of marketing within the automotive industry, including market analysis and customer engagement strategies.

Tech stack

Software and tools used professionally

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Yuhang Zhang - Google Ads SEM Specialist - TDCX | Himalayas