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Yetunde Lawal

@yetundelawal

Social Media & Digital Marketing Manager who grew a client’s social media audience by 250%.

Nigeria
Message

As a freelance Social Media & Digital Marketing Manager, I design and execute campaigns to improve brand awareness and audience engagement.

I manage clients’ Facebook, Instagram, and LinkedIn accounts, and grew a client’s social media audience by 250% through targeted campaigns and consistent engagement.

I develop content calendars, optimize hashtags, and coordinate visuals to attract target audiences. I also monitor campaign performance and use the insights to optimize content.

I collaborate with clients on digital branding and email marketing strategies. My creative content strategy and data-driven optimization improved overall brand engagement by 35%.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

University of Ilorin logoUI

University of Ilorin

Bachelor of Science, Telecommunication Science

2021 - 2025

Pursued a Bachelor of Science in Telecommunication Science, completing the degree in 2025.

ES

Excellence International School

Senior Secondary School Certificate, General Studies

2011 - 2017

Completed secondary education, earning a Senior Secondary School Certificate.

Google logoGO

Google

Digital Marketing, Digital Marketing

Completed a Digital Marketing certification through the Google Digital Skills for Africa program.

Tech stack

Software and tools used professionally

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