Open to opportunities

xyra geronimo

@xyrageronimo

Message

Marketing and events professional driving brand activation and event delivery.

Philippines

Message

What I'm looking for

I seek roles where I can lead marketing and event activations, collaborate with partners, and support growth-stage brand operations in a hands-on, results-driven team.

I am a marketing and events professional with nearly five years of hands-on experience in campaign execution, event coordination, and brand partnerships. I have played a pioneer role in launching and operationalizing new venues and brands, notably Arcadia Supercade, Arcadia Billiard Plus, and Stratosphere Events Place.

My strengths include strategic marketing, public relations, partner management, and logistical execution across on-ground and digital channels. I have led end-to-end marketing and event efforts, managed promotional campaigns, hosted webinars, and supported content creation and performance tracking for campus and commercial audiences.

I bring a practical, growth-oriented approach to brand development and event delivery, focused on strengthening visibility, ensuring consistent operations during scaling phases, and delivering measurable campaign outcomes.

Experience

Work history, roles, and key accomplishments

Current

Marketing Manager

Current

Stratosphere Events Place

Jan 2025 - Present (1 year)

Pioneer contributor supporting launch and operational setup of a new events venue, coordinating logistics, event flow, and partner activations to strengthen brand visibility and ensure consistent event delivery.

Event Coordination Marketing Campaigns Venue Operations Logistics Partner Management Public Relations

Marketing Manager

Limitless / Arcadia Supercade

Oct 2022 - Oct 2025 (3 years)

Led end-to-end marketing and event execution across partner locations, establishing Arcadia Supercade through brand development, PR, promotional campaigns, and operational readiness from pre-launch to full operations.

Brand Development Public Relations Campaign Execution performance reporting

Marketing Staff

Inteligente Publishing

Jan 2021 - Dec 2022 (1 year 11 months)

Executed school-based and digital marketing campaigns, hosted webinars and virtual events, and supported content creation, logistics coordination, and campaign performance tracking to expand brand reach.

Digital Marketing Event Hosting Content Creation Campaign Tracking Campus Marketing Webinar Coordination Analytics Logistics

Education

Degrees, certifications, and relevant coursework

Far Eastern University

Bachelor of Arts in Communication, Communication

2014 - 2020

Completed a Bachelor of Arts in Communication with focus on media studies, public relations, strategic communication, and marketing, supporting readiness for brand management and event coordination roles.