Weihan Yan
@weihanyan
Senior backend engineer scaling low-latency ad and e-commerce systems.
What I'm looking for
I’m a Senior Software Engineer with 9 years of experience building and scaling backend systems in ad-tech and global e-commerce, including Chewy’s Sponsored Ads platform and Amazon’s fulfillment and delivery services. I specialize in Java, Python, Spring Boot, AWS, and distributed microservices, delivering low-latency ad-serving, real-time ranking, campaign orchestration, analytics pipelines, and high-throughput order processing at massive scale.
At Chewy, I spearheaded backend development of Sponsored Ads with real-time ad ranking and bidding, resilient campaign lifecycle orchestration, and near real-time performance analytics—handling billions of high-intent ad impressions and millions of daily interactions. Earlier at Amazon, I led Seller Central Fulfillment and Delivery Promise work, improving delivery accuracy by 12.8%, reducing seller support cases, and maintaining 99.96% service availability through monitoring, automated load testing, and CI/CD.
Experience
Work history, roles, and key accomplishments
Spearheaded backend development for Chewy’s Sponsored Ads platform, delivering low-latency ad-serving and targeting at massive scale (millions of daily customer interactions and billions of high-intent ad impressions annually). Built distributed microservices and APIs that power real-time ad ranking, campaign orchestration, analytics pipelines, and high-throughput attribution services.
Led backend development for Seller Central Fulfillment and Delivery Promise platforms, enabling accurate delivery-date computation and scalable global order processing for 9.6M+ daily orders. Improved delivery accuracy by 12.8%, reduced seller configuration errors by 21%, and increased reliability to 99.96% availability through performance tuning, caching, monitoring, and CI/CD.
Web Developer Internship
AdmitHero
Jun 2015 - Aug 2015 (2 months)
Developed RESTful backend services in Node.js and MongoDB to support student application workflows, profile management, and document submission. Deployed AWS infrastructure (EC2, S3) and contributed to CI pipelines to support rapid MVP delivery and live demos.
Research Assistant
Michigan State University
May 2013 - Jun 2014 (1 year 1 month)
Engineered embedded C/C++ firmware for a miniature robotics platform, optimizing motion control, sensor processing, and real-time actuation under strict power constraints. Collaborated on electrical and mechanical system integration, including microcontrollers, custom PCBs, and actuator systems for autonomous robotic prototypes.
Education
Degrees, certifications, and relevant coursework
Northwestern University
Master of Science in Electrical and Electronics Engineering, Electrical and Electronics Engineering
2014 - 2015
Completed a Master of Science in Electrical and Electronics Engineering at Northwestern University (2014–2015).
Michigan State University
Bachelor of Science in Electrical and Electronics Engineering, Electrical and Electronics Engineering
2010 - 2014
Earned a Bachelor of Science in Electrical and Electronics Engineering at Michigan State University (2010–2014).
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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