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Waseem Azeem

@waseemazeem

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I build conversion-focused WordPress websites and premium brand systems for growing businesses.

Pakistan

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What I'm looking for

I'm looking for WordPress development, UI/UX design, and branding projects, along with long-term agency partnerships that need white-label design and development support.

I run WA Designs in Lahore, building WordPress websites and brand systems for founders and teams ready for a more credible digital presence.

I've launched 350+ WordPress websites and delivered 250+ branding projects for clients across Pakistan, the UAE, Canada, the USA, Australia, and the UK. My Upwork work includes 120+ completed contracts, a 100% Job Success Score, Top Rated status, and a 5.0 rating across 100 verified client reviews.

For GenAiSys Technologies in Ottawa, I delivered a corporate WordPress website two weeks early, including custom service pages and an enterprise-focused visual identity for an AI and cybersecurity consulting firm. I also rebuilt Carmechs Auto's digital presence across three locations into one mobile-first WordPress platform with appointment booking, service architecture, and conversion-focused pages.

I start in Figma, clarify user flows before development, and build custom WordPress experiences with WPBakery, Elementor, Divi, WooCommerce, and SEO-focused foundations. I’m open to WordPress development, UI/UX design, branding projects, and long-term white-label partnerships.

Experience

Work history, roles, and key accomplishments

Current

Freelance WordPress Developer & UI/UX Designer

Current

WA Designz

Jan 2017 - Present (9 years 8 months)

Independent freelance practice delivering custom WordPress websites, UI/UX designs, and brand identity systems to clients in Canada, the USA, the UK, and the Middle East.

Key achievements:
• 120+ projects completed with 100% client satisfaction
• 100% Job Success Score on Upwork (Top Rated status)
• 5.0 ⭐ rating across 100 verified client reviews
• Delivered GenAiSys Technologies (Ottawa, Canada)

User Interface Design Responsive Design Landing Page Design Web Design Brand Identity WordPress Development WordPress Elementor WPBakery Figma Adobe Illustrator WooCommerce

Current

Expert WordPress Developer | Website Design, Graphic & UI Designer

Current

Upwork

Feb 2014 - Present (12 years 7 months)

Delivered 120+ custom WordPress websites and brand identity projects for clients across Canada, the USA, the UK, and the Middle East - maintaining a 100% Job Success Score and 5.0 ⭐ rating across 100 verified client reviews on Upwork (top 3% of freelancers globally).

Key achievements:
• Built and launched the full corporate website for GenAiSys Technologies (Ottawa, Canada), an AI & cybersecurity

Web Development WordPress Development Web Designer

WordPress Developer & Brand Designer

Carmech's Auto Body And Complete care Carmechs Auto Inc

Apr 2026 - Apr 2026 (0 months)

Rebuilt digital presence for a 20-year auto business across 3 locations - unified two Ottawa branches and a Toronto office under one WordPress platform with integrated appointment booking.

Built full-service site architecture - used car listings, truck work section, promotional pages, client reviews, and service breakdowns replacing a fragmented multi-page experience.

Delivered mobile-first,

Theme Development WordPress Development

WordPress Developer & UI/UX Designer

GenAiSys Technologies

Feb 2026 - Mar 2026 (1 month)

Architected full corporate web presence for a Canadian AI consulting firm - custom brand identity, 6 SEO-structured service pages, enterprise-grade UI built to compete for Fortune 500 clients from day one. Enterprise-ready.

Designed complete brand identity system - logo, color palette, typography, and component library aligned to AI/cybersecurity positioning in the Canadian market.

Delivered

Template Design WordPress Development

Graphic and Web Designer | UI/UX Designer

Stradigi | The Full Stack Developers & Digital Marketing Agency

Aug 2022 - Mar 2024 (1 year 7 months)

Worked as Graphic and Web Designer | UI/UX Designer at Stradigi | The Full Stack Developers & Digital Marketing Agency.

Graphic Design Web Design Digital Media Social Media Web Designer

Graphic Designer

VAIVAL Technologies

Aug 2015 - Jan 2016 (5 months)

Creative Art & Product Designer

GRAPHIC & WEB DESIGNER

Buksh Group

Apr 2012 - Dec 2014 (2 years 8 months)

My Key Responsibilities are :
○ Graphics designing,
○ Web templates designing,
○ Profiles,
○ Business Cards,
○ Letterheads,
○ Brochures,
○ Reports,
○ Banner,
○ Cards,
○ Flexes,
○ Presentations,
○ Info graphics,
○ Proposals &
○ Books Designing.

Education

Degrees, certifications, and relevant coursework

National College of Arts

Master of Fine Arts (MFA), Visual and Digital Art

2011 - 2014

A postgraduate degree focused on advanced creative practice, visual communication, and digital media. The program develops expertise in graphic design, digital illustration, branding, UI/UX design, motion graphics, photography, typography, and contemporary visual storytelling.

National College of Arts

Master of Fine Arts, Visual and Digital Art

2011 - 2014

Pursued a Master of Fine Arts with a focus on Visual and Digital Art, developing advanced skills in graphic design, digital illustration, branding, UI/UX design, and visual storytelling.