Waleed Ali
@waleedali2
I build data-driven social campaigns that generate B2B leads and growth.
PakistanWhat I'm looking for
At META Smart Factory, I lead end-to-end B2B marketing and pre-sales, combining LinkedIn outreach, paid campaigns, and targeted content to book 20+ qualified C-level meetings each month. My campaigns increased brand visibility by 40% and marketing ROI by 30%.
I've also managed full social strategies for agencies and 50+ clients across LinkedIn, Instagram, and Facebook, creating content, ads, and SEO-driven assets that grow engagement. I bring a Computer Science-informed, data-first approach to audience research, A/B testing, analytics, and campaign optimization.
Experience
Work history, roles, and key accomplishments
Marketing Team Leader & Pre-Sales Specialist
META Smart Factory
Jan 2025 - Present (1 year 8 months)
Lead end-to-end marketing strategy and pre-sales for a B2B smart-manufacturing solutions provider. Spearhead LinkedIn lead generation, booking 20+ qualified meetings per month and increasing brand visibility by 40%.
Marketing & Pre-Sales Specialist
META Smart Factory
Nov 2024 - Dec 2024 (1 month)
Supported marketing and pre-sales activities for a B2B smart-manufacturing solutions provider. Contributed to lead generation and campaign execution.
Social Media Manager
Web Genie
Sep 2024 - Nov 2024 (2 months)
Owned full social media strategy across LinkedIn, Instagram, and Facebook for a digital marketing agency. Increased engagement by 35% through market research and content optimization.
Digital Marketer & Content Creator
Webblications Ltd.
Jan 2023 - Sep 2024 (1 year 8 months)
Partnered with 50+ clients to build customized social media strategies and content plans. Created diverse content including social media campaigns, reels, video content, and SEO-optimized blogs.
Social Media Specialist
Global Bloom
Mar 2024 - Apr 2024 (1 month)
Executed Facebook Ads campaigns with SEO-optimized copy, delivering a 25% improvement in ROI. Managed a WordPress blog for SEO and tracked campaign performance through analytics tools.
Education
Degrees, certifications, and relevant coursework
HubSpot Academy
Digital Advertising, Digital Advertising
Digital Advertising certification from HubSpot Academy.
Coursera
Meta Social Media Marketing Professional Certificate, Social Media Marketing
Meta Social Media Marketing Professional Certificate from Coursera and Meta.
Coursera
Attract and Engage Customers with Digital Marketing, Digital Marketing
Attract and Engage Customers with Digital Marketing certification from Coursera and Google.
Coursera
Google Ads for Beginners, Google Ads
Google Ads for Beginners certification from Coursera and Google.
Coursera
How to Set Up a Facebook Ads Campaign, Facebook Ads
How to Set Up a Facebook Ads Campaign certification from Coursera.
Virtual University of Pakistan
Bachelor of Science, Computer Science
2020 - 2024
Bachelor of Science in Computer Science from Virtual University of Pakistan, completed from October 2020 to September 2024.
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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