At Criteo, I manage partner analytics across APAC and serve as the primary analytics and troubleshooting contact for the JP market. My data-driven performance analysis contributed to APAC partner revenue growing from $7.03M to $10.74M, while seven Tableau dashboards and automated reporting pipelines reduced manual reporting effort.
At Media.net, I delivered advertiser campaign insights and managed a Google Ads lead generation campaign that generated $8,000 in revenue and $3,000 in profit in one month. I'm also building a personal Air India points optimisation agent using Python, the Amadeus API, and LLM tooling.

