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Victor RodriguesVR
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Victor Rodrigues

@victorrodrigues

Account Manager at VR Productions who improved paid media ROI by 36% and cut cost per lead by 25%.

Brazil
Message

At VR Productions, I manage communication with community members, partners, and suppliers for an Australian events company, working remotely across time zones. I improved communication flows and responded proactively to issues, significantly reducing customer complaints.

I also manage paid media campaigns at VR Productions, increasing qualified leads by 38%, reducing cost per lead by 25%, and improving ROI by 36%. I produce reports that combine campaign and engagement data to guide budget and channel decisions.

As a self-employed consultant in Brazil, I manage relationships with small-business and professional-services clients, advise on digital marketing, and build Power BI reports that explain performance and return on investment. Previously, at Parish & Zenandro Advogados, I built the marketing and communications function and grew Google reviews from 4 to 270, with a 4.9 rating.

Experience

Work history, roles, and key accomplishments

VP

Event Marketing & Community Engagement Support

VR Productions

Jan 2024 - Sep 2024 (8 months)

Delivered marketing and stakeholder communications for 18+ live events, achieving 85%+ positive feedback ratings. Coordinated with sponsors, vendors, and community groups.

DD

Communications Assistant

DPL Solução Diagnóstica

Jan 2019 - Mar 2020 (1 year 2 months)

Planned internal and external communications, organised corporate events, and supported English-language negotiations with an international supplier.

Education

Degrees, certifications, and relevant coursework

EE

Entrepreneur Education

Certificate IV, Business

Certificate IV in Business from Entrepreneur Education, completed in 2024.

Federal University of Bahia logoFB

Federal University of Bahia

Postgraduate Specialization, Strategic Communication and Brand Management

Postgraduate specialization in Strategic Communication and Brand Management from the Federal University of Bahia, completed in 2022.

State University of Bahia logoSB

State University of Bahia

Bachelor's, Social Communication

Bachelor's degree in Social Communication with a focus on Public Relations from the State University of Bahia, completed in 2019.

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