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Victor AdediniVA
Open to opportunities

Victor Adedini

@victoradedini

Senior product designer focused on user-centered fintech and SaaS growth.

Nigeria
Message

What I'm looking for

I seek product-design roles where I can lead research-driven design for fintech/SaaS, drive measurable growth, collaborate cross-functionally, and scale products while ensuring compliance and localization.

I am a product designer with a background in sociology and anthropology who treats design as applied human research, studying behavior, incentives, and systems before interfaces.

Over 6+ years I've designed fintech and SaaS products across Africa, the UK, and MENA, concentrating on onboarding, activation, retention, and the complex workflows that move the needle.

I've led design for internal tools and customer-facing products, delivering measurable impact: AI case resolution and investigation dashboards that cut resolution times, and onboarding and agency-banking experiences that drove acquisition and revenue growth.

I collaborate cross-functionally to align product strategy, research, and engineering, and I prioritize regulatory compliance and localization while scaling products for new markets.

Experience

Work history, roles, and key accomplishments

PA

Product Designer

Palmpay

May 2021 - Mar 2022 (10 months)

Implemented gamified onboarding and KYC flows that tripled profile completion and drove a 65% increase in monthly transaction volume; redesigned loan workflows achieving a 95% positive usability rating and designed merchant dashboards that doubled merchant revenue within three months.

Education

Degrees, certifications, and relevant coursework

Product School logoPS

Product School

Product Design Certification, Product Design

Completed a Product Design certification from Product School in July 2022.

Interaction Design Foundation logoIF

Interaction Design Foundation

User Experience Design Certification, User Experience Design

Completed a User Experience Design certification from the Interaction Design Foundation in July 2020.

PR

Productdive

Product Management Certification, Product Management

Completed a Product Management certification from Productdive in October 2020.

Obafemi Awolowo University logoOU

Obafemi Awolowo University

Bachelor Degree, Sociology & Anthropology

2016 - 2020

Completed a Bachelor degree in Sociology and Anthropology at Obafemi Awolowo University from July 2016 to February 2020.

Tech stack

Software and tools used professionally

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