At Lucia de Santibañes Studio, I develop branding, packaging, website design, and audiovisual content for clients across the United States and Canada. I adapt visual identity systems to maintain brand consistency across touchpoints.
I collaborate on concept development, creative strategy, and art direction throughout the design process, delivering solutions aligned with business goals and client needs.
As a freelance graphic designer, I create brand identity systems, digital assets, editorial pieces, and communication materials. I take projects from discovery and concept development through production and final delivery, including visual content and short-form videos for social media campaigns.
At Universidad de Buenos Aires (FADU), I mentor students as they develop graphic design projects and review coursework, giving feedback on design thinking, visual communication, and conceptual consistency.
