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Valentina Risso

@valentinarisso

Project Coordinator at TBWA Colombia, managing Claro campaigns from brief to launch and coordinating 360° projects across channels.

Colombia

Message

At TBWA Colombia, I manage the Claro account from brief to launch, coordinating timelines, deliverables, and approvals. I also coordinate 360° communication projects across channels and help creative, media, and planning teams stay aligned.

At VML, I coordinated 30+ Coca-Cola shopper marketing projects at once, building schedules and budgets and tracking progress against plan. I achieved 90% of monthly targets and surpassed 120% of billing goals month over month.

Experience

Work history, roles, and key accomplishments

Current

Senior Account Executive

Current

TBWA Colombia

Oct 2024 - Present (2 years)

Own end-to-end management of the Claro account, coordinating timelines, deliverables and approvals from brief to launch. Lead and coordinate 360° communication projects across multiple channels and manage a cross-functional team.

Project Coordination Stakeholder Management Cross functional Leadership Timeline management Deliverable Tracking Client Communication

Mid-Level Account Executive

VML

Jul 2022 - Oct 2024 (2 years 3 months)

Coordinated and led 30+ shopper marketing projects running simultaneously, meeting concurrent deadlines. Built and maintained project schedules and budgets, tracking progress against plan.

Project Coordination Shopper Marketing Budget Management Schedule Management Client Advisory Brand Consistency

Mid-Level Account Executive

Geometry Colombia

Oct 2021 - Apr 2022 (6 months)

Supported market and consumer research and built benchmarks and trend reports that fed strategy development. Earned the Champions Planning badge for excellence in strategy.

Market Research Consumer Research Benchmarking Trend Analysis Strategy Development