Open to opportunities

Valentina Melian

@valentinamelian

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Social Media Manager with 5+ years driving brand growth through content strategy and video.

Argentina

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What I'm looking for

I’m looking for a role where I can lead end-to-end social content—strategy, creative, short-form video, and analytics—to grow consistent brand presence. I want a collaborative team and the chance to keep improving measurable engagement.

I’m a Digital Communications Specialist and Social Media Manager with 5+ years of experience turning brand identity into consistent, high-performing social presence. I manage multi-account content calendars, build content systems, and oversee the creative process from concept to final publication.

I specialize in short-form video content (Reels, TikToks, YouTube Shorts) and visual design, using tools like Canva, CapCut, and Adobe Premiere Pro. I also analyze performance metrics (reach, engagement, conversions) and propose data-driven improvements to keep results improving across Instagram, Facebook, and LinkedIn.

I’ve coordinated workflows between creative, design, and strategy teams to ensure clear communication and on-time delivery. I also bring a teaching background—training 50+ entrepreneurs in video editing and content production—so I can mentor teams and help brands communicate with clarity and confidence.

Experience

Work history, roles, and key accomplishments

Account Exec & Social Media

Elemental W

Jan 2024 - Jan 2025 (1 year)

Managed content strategy, copywriting, and visual design for multiple client accounts, maintaining brand consistency across Instagram, Facebook, and LinkedIn. Built content calendars, reviewed performance metrics, and coordinated creative workflows to ensure on-time publication.

Social Media Management Visual Content Calendar Copywriting Visual Design Social Media Analytics Instagram Facebook LinkedIn

Digital Marketing Instructor

ITU

Jan 2022 - Jan 2025 (3 years)

Taught CapCut and Canva modules to 50+ entrepreneurs per cohort, covering video editing, visual design, and content production. Created step-by-step tutorials and reusable templates while integrating branding, content strategy, trend analysis, and conversion-focused content into coursework.

Capcut Canva Video Editing Visual Design Content Strategy Branding Template Development

Social Media Manager

CC Comunicación

Jan 2022 - Jan 2024 (2 years)

Led end-to-end content creation and social media management for multiple client accounts across Instagram, Facebook, and LinkedIn. Developed content calendars and visual guidelines, analyzed performance metrics, and implemented improvements to increase engagement and reach.

Social Media Management Copywriting Brand Guidelines Social Media Analytics Instagram Facebook LinkedIn Cross functional Coordination

Community Manager

M&R Asociados

Jan 2022 - Present (4 years 5 months)

Managed daily social publishing, community interaction, and message monitoring across platforms. Planned and produced social content and supported the creation of graphic pieces and audiovisual scripts.

Community Management Social Media Publishing Content Planning Content Creation Audience Engagement

Content Creator

Rock&Arte

Jan 2021 - Present (5 years 5 months)

Wrote, recorded, and edited video content for social media focused on culture and the arts. Produced publish-ready assets aligned with social content needs.

Social Media Content Creation Video Recording Video Editing Digital Content Production Culture & Arts Content