Vaibhav Singh
@vaibhavsingh12
AI-driven digital marketing leader scaling demand generation, performance marketing, and marketing automation for pipeline growth.
What I'm looking for
I’m an AI-driven digital marketing leader with 11+ years of experience building demand generation, performance marketing, marketing automation, SEO, webinar, and lifecycle programs for B2B and B2C organizations. I translate campaign data into revenue-focused decisions that improve lead quality, conversion rates, CTR, ROAS, and organic growth.
In my current role, I lead webinar-led demand generation programs that attracted 500+ attendees and converted 15% into qualified leads. I also manage a key LinkedIn presence, growing followers by 30% and engagement by 40% in 6 months, while driving a 25% increase in organic reach through a disciplined content calendar. I’ve launched and optimized email campaigns with a 28% average open rate and generated 100+ qualified leads.
Previously, I generated 100+ marketing qualified leads for the US market via targeted webinars and improved lead conversion by 33%. I analyzed KPIs to strengthen marketing ROI by 25%, and I led and mentored a cross-functional team of 10 professionals—improving productivity by 40% and ensuring on-time delivery. I also built multi-channel acquisition campaigns that drove 30,000 new users, alongside SEO initiatives that increased monthly organic traffic by 100,000 users.
Across roles, I’ve owned multi-channel strategy and execution—Google, LinkedIn, Meta, X, and more—while aligning marketing execution to measurable pipeline outcomes. I’m energized by teams that value experimentation, strong funnel thinking, and marketing automation that turns insights into consistent growth.
Experience
Work history, roles, and key accomplishments
Marketing Manager
IGT Solutions
Mar 2025 - Present (1 year 4 months)
Led webinar-led demand generation programs, attracting 500+ attendees and converting 15% into qualified leads. Managed the official IGTx LinkedIn page and improved organic reach through timely social content and email campaigns.
Senior Marketing Manager
WalkingTree Technologies
Aug 2024 - Feb 2025 (6 months)
Generated 100+ marketing-qualified leads for the US market through targeted webinars and improved lead conversion rates by 33%. Planned and published 50+ social assets, analyzed KPIs to improve marketing ROI by 25%, and led video marketing and a team of 10 professionals.
Digital Marketing Manager
M3 India
Mar 2022 - Jul 2024 (2 years 4 months)
Built multi-channel performance marketing campaigns across Facebook, Google, LinkedIn, and X, acquiring 30,000 new users. Increased organic traffic via SEO using SEMrush and executed email campaigns for a user base of 200,000 doctors using Send in Blue.
Generated 1,000+ new business leads through targeted email campaigns using Oracle Eloqua. Improved brand presence across LinkedIn, Twitter, and Google, and enhanced lead quality and conversion rates through campaign analysis and optimization.
Senior Marketing Executive
Sourcefuse Technologies
Sep 2017 - Jun 2019 (1 year 9 months)
Improved brand visibility and market penetration through performance marketing on Google Ads and LinkedIn Ads. Drove B2B lead generation and conversion via targeted email marketing, and increased content engagement through a content marketing strategy.
Increased brand visibility through thought leadership articles, corporate communications, and social media strategy. Produced blog content that generated 10,000 views and 500 shares, and supported the GetaJob@HCL campaign, contributing to a 40% increase in applications.
Education
Degrees, certifications, and relevant coursework
upGrad / MICA
Digital Marketing & Communications, Digital Marketing & Communications
2016 - 2017
Completed Digital Marketing & Communications (100% scholarship program) with upGrad and MICA from 2016 to 2017.
ITM Gwalior
Bachelor of Engineering, Engineering
2010 - 2014
Earned a Bachelor of Engineering from ITM Gwalior between 2010 and 2014.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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