Open to opportunities

Urooj Tayyaba

@uroojtayyaba

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Results-driven pharmaceutical marketing executive blending pharmacy expertise with digital campaign strategy.

Pakistan

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What I'm looking for

I’m looking for a healthcare-focused role where I can run data-informed marketing campaigns, strengthen HCP relationships, and drive measurable growth through clear product communication and cross-functional execution.

I’m a Doctor of Pharmacy–trained marketing executive focused on pharmaceutical product promotion, digital marketing, and campaign strategy. I build strong relationships with doctors, clinics, and healthcare professionals, and I use insights from market research and competitor analysis to sharpen messaging and improve outcomes.

In my recent roles, I’ve led product presentations, coordinated promotional campaigns, and collaborated cross-functionally to strengthen brand visibility and customer engagement. I’ve also managed pharmacy operations as a Branch Manager, ensuring inventory, compliance, and efficient service delivery, and I bring that same operational discipline to e-commerce order fulfillment and business growth—whether through pharmacy systems or founding and scaling Gifttown.pk through social campaigns. I’m proud of achievements like organizing a World Pharmacist Day seminar with international speakers and sponsorship support, and running high-reach campaigns that increased customer engagement for a small-scale business.

Experience

Work history, roles, and key accomplishments

Current

Marketing Executive

Current

Neora Life

Jan 2026 - Present (7 months)

Builds relationships with doctors, clinics, and healthcare professionals to enhance product awareness and market penetration. Leads product presentations and coordinates promotional campaigns, market research, and cross-functional execution.

Product Presentations Marketing Campaigns Promotion Market Research Customer Engagement Cross functional Coordination

Product Specialist

Asraderm Pharmaceutical

Nov 2024 - May 2025 (6 months)

Promotes product adoption and brand loyalty through product presentations and scientific briefings. Conducts market analysis and uses customer feedback to support positioning and promotional execution with sales and marketing teams.

Product Presentations Market Analysis Product Positioning

Branch Manager

Creek General Hospital Supermed Pharmacy

Apr 2023 - May 2024 (1 year 1 month)

Directed daily pharmacy operations to improve efficiency and compliance. Trained and supervised staff, managed inventory and medication storage, and supported pharmacy service promotion and patient care collaboration.

Pharmacy Operations Management Training And Supervision Scheduling Inventory Management Promotion

Pharmacist

Orthopedic Medical Institute (OMI Hospital)

Jul 2022 - Apr 2023 (9 months)

Dispensed medications for outpatient and inpatient care while ensuring accurate review of prescriptions. Counseled patients on medication use and side effects and maintained compliance with hospital protocols and healthcare regulations.

Reviewing Prescriptions Patient Counseling Medication Safety Inventory Management

E-Commerce Pharmacist

Supermed Pharmacy

Nov 2019 - Jul 2022 (2 years 8 months)

Managed end-to-end online order fulfillment for medications with accuracy, efficiency, and timely delivery while maintaining legal and safety compliance. Provided customer service via phone/email/chat, analyzed sales data and feedback to improve performance, and mentored pharmacy students.

Order Fulfilment Customer Service Order Management Sales Data Analysis Customer Feedback Analysis Compliance

Entrepreneur

Gifttown.pk Online Wedding Essentials, Favors & Gifts

Founded and managed an independent e-commerce platform focused on wedding essentials, custom favors, and gifts. Led digital marketing and customer acquisition via Instagram and Facebook, and maintained vendor relationships to improve profitability.

entrepreneurship Digital Marketing Customer Acquisition Instagram Marketing Facebook Marketing vendor relationship management Profitability (COGS)