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Trần ThanhTT
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Trần Thanh

@trnthanh1

Marketing Manager and Performance Lead who scaled Facebook Ads across six international markets.

Vietnam
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What I'm looking for

I’m seeking a Marketing Manager or Performance Lead position focused on driving business growth, optimizing marketing spend, and expanding global market reach.

At Duc Tin Import-Export & Trading JSC, I planned media strategies for product launches and kept advertising costs within target thresholds while meeting monthly revenue targets. I also reallocated ad spend based on campaign performance.

As Marketing Manager, I researched Fashion and Functional Food products and launched retail campaigns across six international markets. I executed and scaled Facebook Ads campaigns, optimized CPA, and managed Facebook Business Manager infrastructure and ad accounts.

As Head of Ad Assets & Infrastructure at Duc Tin E-Commerce Agency JSC, I supervised Accountants and Ad Technicians and monitored ad accounts and budgets to support campaign operations across regional branches. I’m seeking a Marketing Manager or Performance Lead role focused on business growth, efficient marketing spend, and expanding global market reach.

Experience

Work history, roles, and key accomplishments

DJ

Marketing Director

Duc Tin Import-Export & Trading JSC

Aug 2023 - Mar 2025 (1 year 7 months)

Developed comprehensive media plans for new product launches, maintaining advertising costs within target thresholds while achieving monthly revenue targets. Supervised the marketing team and collaborated with Sales, Warehouse, and Finance departments to streamline workflows.

DJ

Marketing Manager

Duc Tin Import-Export & Trading JSC

Sep 2019 - Aug 2023 (3 years 11 months)

Conducted market analytics to identify high-potential Fashion & Functional Food products and launched retail campaigns across 6 international markets. Executed, A/B tested, and scaled multi-market Facebook Ads campaigns, optimizing Cost-Per-Acquisition and maintaining stable revenue growth.

Education

Degrees, certifications, and relevant coursework

VU

Viet-Hung Industrial University

Bachelor's Degree, Civil Engineering

2011 - 2016

Bachelor's Degree in Civil Engineering from Viet-Hung Industrial University from 2011 to 2016.

Tech stack

Software and tools used professionally

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