Timofey Usoltsev
@timofeyusoltsev
I’m a Product Designer crafting web, mobile, and Smart TV experiences that grow engagement, retention, and revenue.
What I'm looking for
I’m a Product Designer focused on building and scaling digital products that drive measurable business impact. Since 2020, I’ve designed features for web, mobile apps, and Smart TV, led design system development, and worked closely with product teams to launch features and improve key product metrics.
Across my roles, I’ve owned end-to-end product design—from research to high-fidelity design and the design system. I formalize user journeys, run competitive analysis, and validate hypotheses through A/B experiments to turn ideas into features that increase engagement, retention, and revenue.
My work blends UX with product strategy and growth. I’ve redesigned information architecture and navigation to reduce friction, built adaptive onboarding with segmentation, improved accessibility to WCAG standards, and created systems (tokens, variables, primitives, and documentation) that accelerate time-to-market while keeping interfaces consistent.
Experience
Work history, roles, and key accomplishments
Alpina Digital (B2B corporate-learning platform)
Owned product design for a B2B corporate-learning platform (library, company admin workspace, mobile app) end to end — from research to high-fidelity design and the design system.
- Redesigned the information architecture and navigation of the user account: built a clear hierarchy of sections, user transitions, and entry points, and resolved namin
Wikkeo (Marketplace)
Designing product experiences for a B2B2C marketplace across web and mobile, focusing on monetization, transaction success, and product scalability.
- Developed and implemented monetization mechanisms, which enabled the project to cover ~80% of the budget through product revenue and form a sustainable business model.
- Increased the number of successful transactions on the p
Premier (Streaming)
Designed and improved user experience across web, iOS, Android and Smart TV for a large B2C streaming platform.
- Increased subscription conversion by 15%, ARPU by 25%, and LTV by 20% by designing a multi-service subscription (Premier + RuTube + bonuses).
- Reduced churn by 18% and increased DAU/MAU by redesigning the subscription UX and implementing cashback and partner bonu
DSworks (AI competitions platform)
Improved usability and efficiency of an enterprise platform by simplifying workflows and personalizing interfaces for different user roles.
- Reduced task search time by 30% and increased user productivity by 20% by redesigning the taskbar and adding improved filters, visual progress indicators, and role-based customization.
- Increased the efficiency of variou
Education
Degrees, certifications, and relevant coursework
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Portfolio
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