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Tim Edwards

@timedwards

I drive commercial finance, pricing, and margin strategy for wine and spirits portfolios.

I'm leading commercial finance at The Wine Group, owning divisional performance reporting, pricing approvals, promotion ROI analysis, and annual planning for Sales leadership.

I led the finance integration of acquired brands representing $500M+ in revenue and built wholesaler margin architecture expected to drive $13M in incremental revenue over 12 months.

Previously, I managed sales finance at Republic National Distribution Company across portfolios exceeding $150M, delivering pricing actions, bill-back oversight, and gross-profit improvements including $300K in recovered margin.

Experience

Work history, roles, and key accomplishments

Current

Commercial Finance Manager

Current

The Wine Group

Jan 2025 - Present (1 year 8 months)

Own divisional commercial finance cadence and performance reporting for Sales leadership; evaluate pricing proposals and lead promotion analytics. Led integration of acquired brands representing $500M+ in revenue and developed margin architecture expected to drive +$13M in incremental revenue.

Financial Analysis Pricing Analysis Strategic Planning Financial Modeling Budgeting Excel Project Management Leadership

Senior Finance Analyst

The Wine Group

Jan 2022 - Jan 2025 (3 years)

Partner with VP Sales Division to deliver monthly financial reporting, track pricing targets, and manage regional annual planning. Led project to create an auditing process of wholesaler bill backs resulting in $300K–$400K net monthly savings across 30+ states.

Financial Analysis Pricing Analysis Strategic Planning Financial Modeling Budgeting Excel Project Management Leadership

State Sales Finance Manager

Republic National Distribution Company

Jan 2022 - Dec 2022 (11 months)

Responsible for financial performance of a $120M+ portfolio of wine suppliers, resulting in 0.4% increase in gross profit. Negotiated price increases to recapture lost margin, increasing gross profit by $300K.

Financial Analysis Pricing Analysis Strategic Planning Financial Modeling Budgeting Excel Project Management Leadership

State Sales Finance Analyst

Republic National Distribution Company

Jan 2019 - Dec 2021 (2 years 11 months)

Responsible for daily gross profit and cost monitoring of $150M+ portfolio, analyzing sales incentives and supplier bill-back. Created detailed monthly presentations on portfolio and finance performance for leadership.

Financial Analysis Pricing Analysis Strategic Planning Financial Modeling Budgeting Excel Project Management Leadership