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Tere Carbonell

@terecarbonell

Digital Marketing Specialist at LOOMIS, leading international campaigns and optimizing Google Ads, LinkedIn Ads, and Meta Ads across markets.

Spain

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What I'm looking for

I’m interested in teaching practical, up-to-date digital marketing knowledge, connecting theory with real professional situations and incorporating AI tools applied to marketing.

At LOOMIS, I lead digital marketing projects in Spain and Latin America, and oversee digital advertising campaigns across several European markets. I plan, launch, and optimize campaigns focused on customer acquisition and improving results.

My work includes SEO and SEM strategies, audience segmentation, content marketing, and conversion optimization. I analyze performance using digital analytics, CRM, and KPIs to find opportunities to improve.

As a freelance Digital Marketing and Strategy Consultant, I advise companies, entrepreneurs, and professionals on digital strategy and projects. I also provide tailored training and mentoring so clients can manage the tools, campaigns, and projects we implement.

At CEPI HISPANO-CENTROAM, I delivered 100 hours of training in digital content creation, combining theory with practical activities. I’m especially interested in connecting marketing concepts to real professional situations and making technical knowledge clear and accessible to learners.

Experience

Work history, roles, and key accomplishments

Current

Responsable de Marketing Internacional

Current

Loomis

Jun 2022 - Present (4 years 4 months)

Dirección y ejecución de estrategias de marketing digital en España y Latinoamérica, con responsabilidad sobre campañas de publicidad digital en varios mercados europeos. Planificación, lanzamiento y optimización de campañas en Google Ads, LinkedIn Ads y Meta Ads, orientadas a la captación de clientes y la mejora de resultados.

Google Ads LinkedIn Ads Meta Ads SEO SEM Segmentación de audiencias Marketing De Contenidos Optimización de conversión Digital Analytics CRM KPIs

Current

Consultora de Marketing y Estrategia Digital

Current

Freelance

Jan 2004 - Present (22 years 9 months)

Asesoramiento a empresas, emprendedores y profesionales en el desarrollo e implantación de estrategias de marketing digital, SEO, SEM, redes sociales y contenidos. Diseño, ejecución y optimización de proyectos digitales adaptados a los objetivos y necesidades de cada cliente.

Digital Marketing SEO SEM Redes Sociales Contenidos Estrategia digital Mentorship Formación Results Analysis

Formadora en Creación de Contenidos Digitales

CEPI HISPANO-CENTROAM

Mar 2022 - Jun 2022 (3 months)

Impartición de 100 horas de formación en creación de contenidos digitales, con formación práctica orientada al desarrollo de competencias y habilidades digitales. Acompañamiento del alumnado durante el proceso de aprendizaje, combinando explicaciones teóricas con actividades prácticas.

Digital Content Creation Formación Digital Skills

Education

Degrees, certifications, and relevant coursework

BIGSEO

Master's Degree, Paid Media (SEM)

2024 - 2025

Master's Degree in Paid Media (SEM) from BIGSEO, covering advanced search engine marketing including strategy, auditing, campaign planning, execution, optimization, and analytics with AI-powered applications.

The Valley

Executive Program, Digital Marketing

2020 - 2021

Executive Program in Digital Marketing (EPDM+) from The Valley, focusing on marketing strategy, inbound marketing, and outbound marketing.

The Valley

Master's Degree, Multimedia Design

2004 - 2005

Master's Degree in Multimedia Design from The Valley, covering multimedia art direction, graphic design, and visual communication.

CESMA

Bachelor's Degree, Advertising, Marketing & Communications Management

1999 - 2005

Bachelor's Degree in Advertising, Marketing & Communications Management from CESMA, covering brand strategy, corporate communications, market research, and campaign planning.