Ștefan Prohnițchi

I treat SEO as a revenue routing system built on top of your core marketing architecture. Over the past decade, I’ve aligned technical audits, content architecture, and crawl efficiency with customer lifetime value, payback periods, and product roadmaps.

My focus is product-led SEO: I embed optimization checkpoints into development cycles before launch, reduce post-release friction, and tie every technical recommendation to measurable commercial outcomes. I work across e-commerce, SaaS, and enterprise B2B environments, leading SEO operations, building scalable optimization frameworks, and training the next generation of practitioners.

In recent roles, I architected technical audit frameworks to reduce crawl waste and flag revenue-leaking structural debt, engineered competitor intelligence models to redirect budget toward high-intent demand, and designed product-led roadmaps that accelerate organic revenue payback. I also build intent scoring systems and diagnostic reporting dashboards that translate organic metrics into revenue routing signals for faster stakeholder decisions.