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Rashdi WorksRW
Open to opportunities

Rashdi Works

@syed_muslim

I drive ultra-low-cost e-commerce growth through Meta Ads testing and Pinterest SEO.

Pakistan
Message

What I'm looking for

I’m looking to scale e-commerce brands with disciplined testing, Meta Ads acquisition, and organic Pinterest SEO—turning pixel insights into higher conversions while keeping costs ultra-low.

I’m a Pakistan-based e-commerce and digital marketing specialist focused on performance growth. I build testing-driven acquisition systems for ultra-low costs, combining Meta Ads acquisition with organic Pinterest SEO to scale brand visibility.

In my recent role (2024–present), I built and managed a complete Shopify dropshipping store targeting the competitive UAE market—handling product selection through backend fulfillment. I also engineered a bilingual (English/Arabic) Meta Ads testing campaign for LED lighting, producing 1,051 tracked landing page views at an ultra-low cost of 0.07 AED (~$0.02 USD) per click, while executing a 35-day zero-ad-spend organic Pinterest SEO campaign that delivered 4.3K+ impressions and 1.3K+ users. Using Facebook Pixel data across 6.2K top-of-funnel PageViews, I diagnosed website friction, identified a 6% View-to-Add-to-Cart conversion rate, and troubleshot checkout drop-offs. Through Canva-based visual pins and A/B testing tied to affiliate and product pages, I create sustainable free-traffic assets and continuously improve funnel diagnostics.

Experience

Work history, roles, and key accomplishments

PO
Current

E-Commerce Growth Specialist

Portfolio

Jan 2024 - Present (2 years 5 months)

Built and managed a Shopify dropshipping store for the UAE market, covering product selection to backend fulfillment. Led Meta Ads and organic Pinterest SEO, driving 1,051 tracked landing page views at ~0.07 AED CPC and delivering a 35-day zero-ad campaign with 4.3K+ impressions, while using Pixel data to diagnose funnel drop-offs.

Education

Degrees, certifications, and relevant coursework

AA

Associate Degree in Arts (ADA)

Associate Degree in Arts (ADA), Computer Science / Pre-Engineering

2024 -

Associate Degree in Arts (ADA), Part 1 completed and Part 2 in progress (2024–2026). Studied a pre-engineering/computer science foundation and transitioned toward e-commerce.

Tech stack

Software and tools used professionally

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