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Swastik Biswas

@swastikbiswas

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Marketing Operations professional at Max Fashion who grew event awareness by 40% and event-related sales by 25%.

India

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At Max Fashion, I led influencer marketing efforts that increased brand event awareness by 40% and event-related sales by 25%.

I executed Max Carnival, Max Kids Festival, and End of Season Sale, attracting over 500 attendees and increasing in-store sales by 22% during event periods. I also conducted Max Carnival at Nicco Park, engaging 150 kids and their parents.

At Apparel Group (Bath & Body Works), I executed visual merchandising strategies that boosted product turnover by 25% and reduced slow-moving stock by 15%. I also helped with promotional displays tied to digital and social campaigns and product photography for social.

Experience

Work history, roles, and key accomplishments

Current

Sale and Operation Trainee

Current

Apparel Group (Bath & Body Works)

Feb 2025 - Present (1 year 8 months)

Executed visual merchandising strategies that boosted product turnover by 25% and reduced slow-moving stock by 15%. Achieved 100% of weekly sales targets for 11 consecutive months and increased conversions by 20% through personalized buyer engagement.

Visual Merchandising Sales Strategy Customer Engagement Product Photography Promotional Display Setup Digital Campaigns

Marketing Operation

Max Fashion

Apr 2024 - Jul 2024 (3 months)

Led influencer marketing efforts, increasing brand event awareness by 40% and driving a 25% rise in event-related sales. Executed events including Max Carnival, Max Kids Festival, and End of Season Sale, attracting over 500 attendees and increasing in-store sales by 22% during event periods.

Influencer Marketing Event Management Customer Engagement Sales Analysis Social Media Marketing