Sundar Bellapu

I've spent 18+ years building product strategy, platforms, partnerships, and teams across consumer lending, payments, and logistics in the US, India, UK, and Sri Lanka.

At Turvo, I owned the self-serve integrations business unit for 160 enterprise customers, driving 65% adoption growth and $2M+ in incremental revenue. I also led the 2025 “Increase Customer Value” objective through platform modernization, payments capabilities, and integrations.

I co-founded BrightBlue Technologies and took an embedded BNPL and financing platform from 0→1 for elective procedures markets in the US and India. I designed customer, lender, and merchant workflows spanning money movement, revenue splits, settlements, reconciliation, and partner relationships.

Previously, I led POS financing strategy at Dollar General and Bankers Healthcare Group, and spent eight years shaping enterprise lending platforms at KSoft Systems. I build customer-focused teams, use data to prioritize outcomes, and balance commercial, risk, technology, and operational realities.