At Lenovo, I own SEO strategy and execution across 28 campaigns and manage and mentor a 24-member team. I designed TOFU–MOFU–BOFU content frameworks that increased organic traffic by approximately 30%.
I lead AI SEO and Generative Engine Optimization strategy for Google AI Overviews, ChatGPT, and Gemini. I also built AI-driven tools for indexing, crawl validation, out-of-stock monitoring, and URL audits.
At Flipkart, I built SEO growth strategy across site architecture, content, and performance, and led Core Web Vitals and technical SEO optimization initiatives. I analyzed large datasets using Adobe Omniture and analytics platforms.
Earlier, I managed SEO for Vedantu Innovations’ website and YouTube channels, and grew Oliveboard traffic to 14 lakh visits within three months. My work has also included international SEO projects, site migrations, JavaScript crawling and indexation, schema implementation, and YouTube SEO.
