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Sumayya Ansari

@sumayyaansari

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Founder and marketing leader driving growth through digital campaigns, CRM, and community engagement.

Pakistan

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What I'm looking for

I’m looking for a role where I can own digital campaigns and growth, use CRM and analytics to optimize performance, and lead creative strategy with a strong focus on customer experience and community engagement. I like having flexibility while working as well as creative freedom. I would love to work in a place with great work culture.

I’m a founder and business lead who builds brands from the ground up—owning marketing, sales, and customer operations end-to-end. I’ve led online retail and cookie commerce while staying hands-on with day-to-day execution and decision-making.

At The Bookieverse Co., I founded an online retail brand and increased monthly sales by 30% using targeted digital campaigns. I also directed vendor management to secure reliable supply, and streamlined workflows to ensure timely delivery and a smooth customer experience.

In my marketing roles, I combined creative strategy with performance tracking. As Marketing & Creative Manager, I executed 576+ MailChimp campaigns, built engagement through content calendars and audience insights, and promoted from Marketing Intern to Marketing Manager within 3 months while scaling outreach to parents and partners.

Right now, I’m growing Chimmy Cookies Co. with consistent dual sales channels (B2B café supply and B2C pre-orders), generating Rs19,000+ revenue so far and driving 14.6K+ views on Instagram. I care about growth planning, engagement tracking, and continuous optimization—so every campaign improves the customer journey.

Experience

Work history, roles, and key accomplishments

Current

Founder & Operator

Current

Chimmy Cookies Co.

Apr 2026 - Present (2 months)

Founded Chimmy Cookies Co. and generated Rs19,000+ in launch-phase revenue through B2B café supply and B2C pre-orders. Manage end-to-end operations including recipe development, batch logistics, delivery workflows, and margin-protecting ingredient sourcing while driving 14.6K+ Instagram views.

E Commerce Operations Shopify Order Management Supply Chain & Logistics Margin Recipe Batch Workflow Planning Social Media Growth

Marketing & Creative Manager

Tiny Play Dates

Jan 2026 - May 2026 (4 months)

Delivered high-volume parent and partner outreach, sending ~50 manual emails and executing 576+ MailChimp campaigns to strengthen the engagement pipeline. Supported onboarding of 71 parent profiles and expanded brand visibility through Instagram/Facebook posts, including promotion from intern to manager within 3 months.

Mailchimp Outreach Community Building Campaign Execution Creative Strategy Social Media Content

Marketing Intern

Sindh Balochistan Coastal Company

Nov 2025 - Jan 2026 (2 months)

Designed 30-day content calendars and executed multi-platform social media campaigns to boost brand visibility. Produced 97+ content ideas and delivered performance audits with 9+ optimization recommendations.

Campaigns Auditing Digital Marketing Analytics Audience Engagement

Founder & Business Lead

The Bookieverse Co.

Nov 2023 - Dec 2024 (1 year 1 month)

Founded an online retail brand, overseeing marketing, sales, and customer operations. Increased monthly sales by 30% through targeted digital campaigns while managing vendors and streamlining delivery workflows.

Business Strategy Digital Campaign Management Vendor Management Customer Operations Market Research