Stefanie Norboe
@stefanienorboe
Experienced writer and communications specialist with a creative flair.
What I'm looking for
I am a passionate writer and communications specialist with extensive experience in journalism, content creation, and social media management. My journey began at Quinnipiac University, where I honed my skills as a news and event writer, conducting interviews and crafting compelling articles for the university's news blog. My ability to source and pitch original news items has allowed me to engage diverse audiences effectively.
Prior to my role at Quinnipiac, I served as the newsletter editor for University Business magazine, where I significantly improved open rates and transitioned the publication from Drupal to WordPress. My expertise in managing public relations and creating press releases has been instrumental in driving company initiatives. Additionally, my tenure as a social media manager for Beauty with Tori Spelling showcased my ability to enhance online presence, reaching top hashtag status and dramatically increasing page views on Pinterest.
With a Master of Fine Arts in Professional and Creative Writing, I bring a unique blend of creativity and strategic thinking to my work. I am dedicated to producing high-quality content that resonates with audiences and drives engagement.
Experience
Work history, roles, and key accomplishments
News and Event Writer
Quinnipiac University
Sep 2021 - Present (3 years 10 months)
Conducted interviews with students, staff, faculty, and alumni to gather information. Wrote compelling articles for QU Today, the university’s news blog, and sourced original news items.
Social Media Manager/Marketing Specialist
Beauty with Tori Spelling
Nov 2018 - Present (6 years 8 months)
Overhauled BeautywithTori.com with a new Shopify theme, images, and graphics. Managed and wrote content for @BeautywithToriSpelling on Instagram, achieving top hashtag status, and created and edited product shots. Launched and managed an affiliate program that brought lipstick to the red carpet, and managed Facebook groups and Pinterest, increasing monthly page views from 72 to 790K.
Newsletter Editor
University Business Magazine
Feb 2014 - Present (11 years 5 months)
Improved open rates for a daily newsletter reaching 45K opted-in subscribers and honed content and presentation, leading to the UB Daily becoming a sponsored newsletter. Pitched and wrote insightful, well-researched stories for monthly publication, managed public relations inbox, created press releases, and conducted vendor interviews for custom content.
Communications Coordinator
Sun Products Corporation
Jun 2012 - Present (13 years 1 month)
Acted as a company journalist, covering successes, trials, and contributions. Aggregated daily media summaries for director-level associates and above, and launched and managed a new bi-weekly print newsletter for corporate and satellite sites. Coordinated artwork for associate initiatives and improved relations with outsourced printer/graphic designer.
Associate Editor
FOLIO: Magazine, Red 7 Media
Feb 2011 - Present (14 years 5 months)
Pitched, researched, wrote, edited, and fact-checked articles and blogs for print magazine and website (foliomag.com). Secured exclusive stories from major news outlets and increased social media presence on Facebook and Twitter. Wrote for and managed up to 4 weekly e-newsletters, improving open rates, and recruited prominent speakers for webinars and conferences, acting as moderator.
Education
Degrees, certifications, and relevant coursework
Western Connecticut State University
Master of Fine Arts, Professional and Creative Writing
Activities and societies: Western Connecticut State University Alumni Award (awarded fall ’09), Member of Sigma Tau Delta (International English Honor Society)
Focused on Professional and Creative Writing, with a dual emphasis on Poetry and Copywriting. This program enhanced skills in various writing forms and strategic communication.
Southern Connecticut State University
Bachelor of Arts, English
Completed a Bachelor of Arts degree with a focus on English. This program provided a strong foundation in literary analysis, critical thinking, and various writing styles.
Availability
Location
Authorized to work in
Job categories
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