Sohana Alim
@sohanaalim
Digital marketer and social media strategist with 5+ years of experience.
What I'm looking for
As a seasoned digital marketer and social media strategist, I have over five years of experience in managing diverse client relationships and developing innovative marketing strategies. My journey began at BrandYourself, where I honed my skills in social media engagement and digital strategy, ultimately leading the VIP Department's social media strategy from 2018 to 2023.
In my role as Head of Social Media Strategy, I successfully designed and implemented digital marketing strategies that not only elevated brand awareness but also solved unique challenges for high-profile clients. I take pride in my ability to lead teams, recruit talent, and train new staff on essential skills such as account management and SEO principles. My efforts contributed to the evolution of our service offerings and the growth of our digital product's user base, generating significant revenue for the company.
Experience
Work history, roles, and key accomplishments
Head of Social Media Strategy, VIP Department
BrandYourself
Jan 2018 - Present (7 years 5 months)
Designed and implemented digital strategy and marketing for high-profile/VIP clients. Developed strategies to solve unique problems and led the evolution of the company's social media service offering. Recruited and trained new staff members.
Lead Social Media Specialist, VIP Department
BrandYourself
Jan 2017 - Present (8 years 5 months)
Recruited, managed, and developed a team of new staff members. Trained staff on account management, SEO principles, major social media platforms, and branding fundamentals. Managed relations with high-revenue and special interest clients.
Social Media Specialist
BrandYourself
Jan 2016 - Present (9 years 5 months)
Developed expertise in social media strategy/engagement, brand awareness, and account management. Managed a client caseload of up to 25 accounts at one time. Implemented clients' campaigns and strategies.
People Operations Coordinator
BrandYourself
Jan 2015 - Present (10 years 5 months)
Shaped company culture through team-building exercises and events. Managed vendor relations, external communications, and inventory.
Content Intern
BrandYourself
Jan 2014 - Present (11 years 5 months)
Managed projects with SEO principles, blogging techniques, and Web 2.0. Created videos, social media profiles, graphics, and Wordpress sites.
Education
Degrees, certifications, and relevant coursework
Coventry University
BA, Hons, Law & English
Studied Law and English at Coventry University. Completed a Bachelor of Arts with Honors.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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