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SJ Choi

@sjchoi

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Product designer at JOI Design Studio designing an AI-assisted SaaS dashboard and mobile app.

South Korea

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What I'm looking for

I’m looking for product or UX/UI roles in health tech and AI, either remote or with global teams.

At JOI Design Studio, I’m designing a two-sided SaaS product with AI-assisted features, including a web dashboard and mobile app, as part of a cross-functional team.

For Acubook, a UK platform for finding and booking acupuncture clinics, I designed the brand identity, marketing website, and core booking screens. The client used my completed design to launch and pitch the product.

Before design, I worked as a Doctor of Korean Medicine, treating patients with chronic pain and musculoskeletal injuries. That experience taught me to listen closely and turn complex needs into clear decisions; I now bring that perspective to health and AI products, designing from research through working prototypes in Figma, HTML, CSS, and Claude Code.

Experience

Work history, roles, and key accomplishments

Current

UI/UX Designer

Current

JOI Design Studio

Jul 2026 - Present (2 months)

• Remote, Australia-based global design team.
• Designing a two-sided SaaS product (web dashboard + mobile app) with AI-assisted features, as part of a cross-functional team.

Doctor of Korean Medicine (DKM)

Seoul MIR Hospital

Jun 2026 - Sep 2026 (3 months)

Treating inpatients and outpatients with musculoskeletal injuries from traffic accidents

UI/UX Designer

Code Design Lab Ltd

Feb 2026 - Apr 2026 (2 months)

Brand and product design for Acubook, a UK platform for finding and booking acupuncture clinics.
• Built a clean, medical visual identity to earn trust from patients new to acupuncture
• Designed the marketing website and core booking screens, from wireframes to final UI
• Handed over a complete design the client used to launch and pitch the product