Open to opportunities

Siri Sirohi

@sirisirohi

Message

I am an interaction designer with 3+ years crafting user-centered digital experiences across five countries.

Australia

Message

What I'm looking for

I seek a collaborative, design-led role in interaction/UX design where I can apply research-driven design, prototyping and visual design to build intuitive products and grow within a progressive team.

I am an Interaction Design master's graduate from the University of Technology Sydney with over three years of experience designing user-centred digital experiences across India, Dubai, the UK, the USA and Singapore.

I specialise in user research, wireframing, prototyping, usability testing and interaction design, and I use Adobe Creative Cloud, Figma and Canva to translate complex requirements into intuitive, visually engaging products.

My work spans freelance and agency projects — from pitch decks and presentation templates for universities to event print assets for major clients and a user-centric e-commerce prototype for a Singapore startup — delivering measurable outcomes such as reduced development time and higher traffic and engagement.

I collaborate closely with stakeholders, mentor juniors, manage project timelines and maintain brand consistency; I am eager to contribute to progressive organisations that value research-driven, human-centred design.

Experience

Work history, roles, and key accomplishments

Current

Freelance Graphic Designer

Current

Self-Employed

Nov 2024 - Present (11 months)

Created presentation and print materials for academic and research clients, ensuring brand consistency across assets used at conferences and public displays. Delivered templates and print production on schedule while managing client communication and budgets.

Presentation Design Print Design Brand Guidelines Adobe Creative Cloud Figma Client Communication Project Management Print Production

Freelance Graphic & UI/UX Designer

Self-Employed

Feb 2020 - Jan 2023 (2 years 11 months)

Researched, designed, and prototyped a user-centric e-commerce platform for a Singapore startup and conducted UX audits to improve micro-interactions and overall usability. Developed brand identity guides and visual assets for multiple clients.

UX Design Prototyping User Research Information Architecture Figma Adobe Creative Cloud Branding Design Audits

Junior Design Intern

Ikokas Digital Technologies

Aug 2020 - Jan 2021 (5 months)

Produced marketing materials for a national food & beverage client that contributed to a 15% sales increase and supported website and social campaigns. Applied UI/UX principles to deliver high-impact collateral and collaborated with clients to exceed expectations.

Content Creation Graphic Design UI UX Marketing Collateral Client Management Trend Research Collaboration Adobe Creative Cloud

Design Intern

AquGen Technologies

May 2019 - Jul 2019 (2 months)

Created social media visuals, videos, and logos for a luxury automotive rental client and EDMs for an online shopping platform to increase engagement and strengthen brand identity. Applied design thinking to produce targeted marketing assets.

Logo Design Visual Design Gifs EDM Branding Video Editing Adobe Creative Cloud

Design Intern

WebDaksha Technologies

Jan 2019 - May 2019 (4 months)

Developed social media assets and videos for a shoe manufacturer and an online networking app, driving a 40% increase in brand awareness and 20% platform growth. Aligned visuals with brand strategy to boost user engagement.

visual communication Video Production Gifs Content Strategy Adobe Creative Cloud

Education

Degrees, certifications, and relevant coursework

University of Technology Sydney

Master of Interaction Design, Interaction Design

2023 - 2025

Master of Interaction Design focused on user research, prototyping, and interaction design, completed at the University of Technology Sydney from 2023 to 2025.

Pearl Academy

Diploma in Communication Design, Communication Design

2019 - 2020

Diploma in Communication Design providing foundational training in visual communication and design practice at Pearl Academy during 2019–2020.

Nottingham Trent University

Bachelor of Communication Design, Communication Design

2016 - 2020

Bachelor of Communication Design emphasizing visual communication, branding, and design principles, completed at Nottingham Trent University from 2016 to 2020.