Shruti Soni
@shrutisoni3
I design consumer product experiences that improve conversion and reduce user friction.
IndiaWhat I'm looking for
At Remember When, I own end-to-end UI/UX design for consumer-facing mobile and web features used by 10,000+ users.
I redesigned the core product and checkout flow, increasing completion rates from approximately 30% to 80% through usability testing and interface refinement. I also redesigned onboarding with a WhatsApp-first flow, milestone tracking, and multi-profile support.
I turn research into product decisions, drawing on 50+ user interviews, competitive analysis, funnel insights, and prototype testing. Using Bubble and Lovable, I accelerated MVP validation by 2x and helped launch two or more major features through PRDs and user stories.
I also design brand collateral, social content, ad creatives, and emailers that contributed to a roughly 70% increase in platform traffic and engagement.
Experience
Work history, roles, and key accomplishments
Product Designer
Remember When
Apr 2025 - Present (1 year 5 months)
Owned end-to-end UI/UX design for consumer-facing mobile and web features, redesigning core checkout and onboarding flows to improve completion rates from ~30% to ~80%. Led user research, built functional prototypes, and designed marketing collateral contributing to a ~70% increase in platform traffic.
Product Management Intern
Remember When
Nov 2024 - Mar 2025 (4 months)
Translated business requirements into product specs and UI improvements, supporting feature delivery. Monitored post-launch performance and applied data-driven insights to iterate on design, improving user engagement and satisfaction.
Head of Events
E-Cell SGSITS
Apr 2023 - Jun 2024 (1 year 2 months)
Led a team of 60 members, overseeing end-to-end event planning, execution, and post-event work. Strengthened E-Cell's online presence.
Coordinator
E-Cell SGSITS
Jun 2022 - Apr 2023 (10 months)
Facilitated outreach to 75+ startups and 50+ investors for flagship event E-Summit 2023.
Education
Degrees, certifications, and relevant coursework
Shri G.S. Institute of Technology
Bachelor of Technology, Technology
2021 - 2025
Pursued a Bachelor of Technology degree, graduating in April 2025.
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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