Shoukath Basha
@shoukathbasha
Senior Business Analyst specializing in BI, operations and data-driven sales strategy to boost performance.
IndiaWhat I'm looking for
I am a Senior Business Analyst with strong expertise in Power BI, operational reporting, and cross-functional stakeholder collaboration. I drive data-driven decision-making by converting large datasets into executive dashboards and actionable insights that align IT and business goals.
At MYK Laticrete I led DMS portal revamp projects, defined requirements across 13+ modules, enabled Salesforce/Tally/SAP integrations, and delivered a distributor strategy that expanded the retailer network by 30%. I manage end-to-end BI projects, present findings to leadership, and optimize business and IT processes for measurable results.
Previously I supported category and supply chain operations at Reliance Retail and sales coordination at Yanmar Coromandel, contributing to inventory optimization, store launches, dealer-network growth, and promotional effectiveness. I work iteratively in Agile environments and focus on practical, tech-driven improvements.
Experience
Work history, roles, and key accomplishments
Senior Business Analyst
MYK Laticrete
Apr 2022 - Present (3 years 8 months)
Provided analytical support and built Power BI executive dashboards to drive data-driven decisions, led distributor strategy that expanded the retailer network by 30%, and managed DMS portal revamp and integrations to improve operational efficiency.
Assistant Manager
Reliance Retail
May 2021 - Mar 2022 (10 months)
Supported category planning, inventory management and analytics to drive turnover and margin, executed merchandising and new store launches, and maintained MIS and dashboards to improve replenishment and reduce stock issues.
Sales Coordinator
Yanmar Coromandel Agrisolutions
May 2017 - Mar 2018 (10 months)
Managed sales and marketing activities, expanded dealer network, delivered product demos and after-sales support, and coordinated with agricultural officials to promote mechanization services.
Education
Degrees, certifications, and relevant coursework
Indian Institute of Plantation Management
Post Graduate Diploma, Agribusiness Management
2021 - 2021
Completed a Post Graduate Diploma in Agribusiness Management focusing on agribusiness practices and management principles.
Acharya N G Ranga Agricultural University
Bachelor of Technology, Agricultural Engineering
2013 - 2017
Earned a Bachelor of Technology in Agricultural Engineering covering agricultural systems, farm mechanization, and engineering principles.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
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