Open to opportunities

Sharon Gacheru

@sharongacheru1

Message

I’m an AI Creative Director turning generative AI into studio-grade content and scalable automation.

Kenya

Message

What I'm looking for

I’m looking to lead AI-driven creative that converts—owning strategy to studio-grade production to automation—while partnering with teams that value data, security rigor, and measurable growth through clear storytelling.

I’m a rare full-spectrum technologist and creative director working at the intersection of generative AI, software engineering, cybersecurity, performance marketing, and visual storytelling. I build and direct end-to-end AI content systems—prompt engineering through generation, post-production, and publishing.

My output is designed to be studio-grade and, increasingly, indistinguishable from physical shoots. Just as importantly, I’m equally fluent in the engineering beneath the output: full-stack development, AI agents and workflow automation, plus data and security.

I bring a BSc in Applied Computer Technology (Forensic IT & Cybercrime, USIU-Africa) earned with multiple Dean's List honours, layered with a decade-plus as a professional photographer, videographer, and designer. I also pursue current specialist training in Applied AI Engineering (RAG, fine-tuning, LLMOps, multi-agent systems), so I can ship creative and the systems behind it.

At Astra & Co. (AI Digital Agency), I lead a proprietary three-engine model—Strategy Engine, Production Studio, and Automation Engine—built to convert and to scale. I’m always in school, always learning, and I engineer education-led content systems that translate product features into the stories and benefits customers actually buy.

Experience

Work history, roles, and key accomplishments

Current

Founder & Creative Director

Current

Astra & Co.

Oct 2025 - Present (8 months)

Founded and led Astra & Co., an AI digital agency delivering studio-grade generative-AI photo/video and marketing automation. Owned the end-to-end pipeline—from strategy and prompt engineering to generation, post-production, publishing, and AI agents/workflows built to convert and scale.

Generative AI Prompt Engineering AI Agents Retrieval Augmented Generation (RAG)Fine Tuning LLMOps Creative Direction

Current

Graphic Designer

Current

Independent

Jan 2019 - Present (7 years 5 months)

Provided independent branding, social, and print design, creating visual identities, campaign graphics, posters, and layout systems for multiple clients. Delivered consistent creative outputs across digital and print channels since 2019.

Branding Visual Identity Design Graphic Design Print Design poster design Adobe Creative Cloud

Tech + AI Creative Strategist

SparQ Agency

Apr 2025 - Sep 2025 (5 months)

Served as tech + AI creative project strategist, bridging creative direction with technical execution for multiple client accounts. Developed AI-enabled content strategies and production plans, translating client goals into multi-platform campaign assets.

AI Content Production Prompt Engineering Creative Direction Client Account Management Content Strategy Brand storytelling

Founder Photographer & Videographer

Vivid Afrique

Founded and ran Vivid Afrique, delivering professional photography and videography with full production ownership from client briefs through editing and color grading. Leveraged a decade-plus cinematic eye to drive visual storytelling and inform AI art direction.

Photography Videography Cinematography Video Editing Video Grading Visual Storytelling Graphic Design

Education

Degrees, certifications, and relevant coursework

Moringa School

Applied AI Engineering (NVIDIA NCA-GENL preparation), Applied AI Engineering (RAG, fine-tuning, LLMOps, multi-agent systems)

In progress: Applied AI Engineering preparation for the NVIDIA NCA-GENL exam. Topics include retrieval-augmented generation (RAG), fine-tuning, LLMOps, multi-agent coordination, and deployment with cost/security optimisation.

Moringa School

AI Agents & Workflow Automation Essentials, AI Agents & Workflow Automation (n8n)

Completed the AI Agents & Workflow Automation Essentials (n8n) coursework, focused on production-grade AI agents and automated workflows. Includes triggers and webhooks, app integrations, branching logic, prompt design, automated content creation, and AI-driven data processing.

Mediacrest Training College

Digital Marketing & AI Program, Digital Marketing & AI

Completed a Digital Marketing & AI Program covering social media marketing, digital marketing essentials, content marketing, paid advertising (Meta), and AI tools. Applied this foundation to AI-driven campaign strategy, ad management, and SEO capability.

United States International University–Africa (USIU-Africa)

Bachelor of Science, Applied Computer Technology (Forensic IT & Cybercrime)

Earned a BSc in Applied Computer Technology (Forensic IT & Cybercrime) from USIU-Africa, graduating Oct 2024. Received multiple Dean's List honours across the program.

Claude (Anthropic)

Claude Courses, Frontier AI Models & Production Content Automation

Completed Claude (Anthropic) courses focused on working effectively with frontier AI models for production content and automation. Covered practical skills for applying these models in real workflows.