I’m a creative, data-driven merchandising professional with deep experience in trend forecasting, assortment planning, vendor management, and end-to-end production coordination. I combine analytical insights with market research to build seasonal collections that match brand strategy and consumer demand.
In my Assistant Buyer role in menswear, I led trend analysis and forecasting to shape commercially viable seasonal collections. I executed assortment planning and range curation, conducted range reviews and demand planning, and used insights to optimize product mix and inventory.
I’ve also owned critical planning and execution details—pan-India visual merchandising strategy using software tools, and purchase order lifecycle management to ensure timely procurement and supply continuity. I managed 15+ vendors, focusing on cost optimization and margin improvement, while ensuring quality assurance, garment approvals, and compliance with production standards.
Earlier, I supported retail analytics and brand performance reporting, including sell-through, fill rate, and order vs. supply analysis, along with market and competitor research to identify growth opportunities. I bring cross-functional collaboration skills from key-account planning, e-commerce merchandising, and digital marketing work—always using data to improve decision-making.
