At WEIRD Industries, I coordinate digital marketing and communications and serve as the primary person responsible for the company’s marketing function. I design promotional materials and maintain the company’s social media presence and digital brand information.
As a freelance Social Media Manager & Content Creator, I develop content strategies and calendars, then film, edit and publish short-form content across Instagram, TikTok and YouTube. I review performance and audience insights to adjust the approach.
For THE ODD BOYZZ, I built and nurtured an online community across TikTok, Instagram and YouTube. I developed content plans and workflows, guided creators on brand identity and engagement, and supported campaigns and community initiatives.
At Elevation Dance Company and Hip Hop International South Africa, I supported social promotion and event coverage through videos, live updates and post-event content. I also managed promotion for dance productions, workshops and events at Elevation Dance Company.
