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Shaheen XecSX
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Shaheen Xec

@shaheenxec

Product Manager at Sverve Beauty integrating APIs into customer-ordering workflows; previously owned CGTMSE implementation at L&T Finance.

India
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At Sverve Beauty, I coordinated the launch of three beauty products and integrated WATI, Shiprocket, and Shopify APIs to smooth customer-ordering and fulfilment workflows. I also analysed competitor pricing, product portfolios, and consumer shopping patterns to inform positioning.

At L&T Finance, I owned the CGTMSE integration for collateral-free SME lending, from opportunity assessment and planning through implementation. I coordinated requirements across Sales, Credit, Policy, and Compliance.

I researched more than 200 prospective locations and led the launch of more than 150 business locations across India, supporting an SME portfolio that reached INR 6,500 crore. I also developed a quantitative scoring model that contributed to more than 10 spoke-to-hub conversions.

On my Career Match AI project, I built a CV analysis product, defined its end-to-end workflow, and connected external services through APIs. I also created invoice-workflow SOPs and Process Definition Documents as a Global Accounting Intern at CrowdStrike Inc.

Experience

Work history, roles, and key accomplishments

SB
Current

Product Manager (Founder's Office)

Sverve Beauty

Jul 2026 - Present (2 months)

Coordinated cross-functional teams to launch 3 beauty products from development through market launch. Analyzed competitor pricing and consumer shopping patterns to inform product positioning, and integrated WATI, Shiprocket, and Shopify APIs to streamline customer-ordering and fulfilment workflows.

LF

Product Manager, SME Loans

L&T Finance

May 2023 - Nov 2025 (2 years 6 months)

Owned CGTMSE integration and led market research across 200+ locations, supporting the launch of 150+ business locations and portfolio growth to INR 6,500 crore. Designed MIS dashboards and a quantitative scoring model to identify spoke-to-hub conversion opportunities, contributing to 10+ location conversions.

Education

Degrees, certifications, and relevant coursework

Coursera logoCO

Coursera

Product Management, Product Management

Currently pursuing a Product Management course.

BP

BIMM Pune

MBA, Finance

2021 - 2023

Grade: 7.2/10

Pursued an MBA in Finance, achieving a CGPA of 7.2/10.

SV

Saraswat Vidyalaya's

BBA, Business Administration

2017 - 2020

Grade: 6.81/10

Completed a BBA General with a CGPA of 6.81/10.

Tech stack

Software and tools used professionally

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