
Sanjana Valecha
@sanjanavalecha
Assistant Manager, Marketing at LIGHT MECHANICS, generating 20–30 qualified B2B leads monthly through targeted outreach.
What I'm looking for
At LIGHT MECHANICS, I generate 20–30 qualified B2B leads monthly through LinkedIn prospecting, decision-maker research, and personalized outreach. I evaluate customer requirements and purchase intent to identify relevant opportunities for the sales team.
I manage customer communication through product discussions and follow-ups, and prepare presentations, proposals, and marketing collateral with sales and application teams. I also led a website content refresh and manage social media content across LinkedIn, Facebook, and YouTube.
At ARVIND FASHIONS PVT. LTD., I supported online order fulfilment and retail sales, and proposed initiatives that contributed to increased retail footfall and customer satisfaction. As President of MarkXime, Marketing Club, XIME Bangalore, I led a 30-member team and organised 18 marketing events and activities.
Experience
Work history, roles, and key accomplishments
Assistant Manager, Marketing
Light Mechanics
May 2025 - Present (1 year 6 months)
Generated 20-30 qualified B2B leads monthly through targeted LinkedIn prospecting and personalized outreach. Managed customer communication, product presentations, and coordinated with cross-functional teams to support business growth.
President – MarkXime
XIME Bangalore
Jan 2024 - Jan 2025 (1 year)
Led a 30-member team and organized 18 marketing events and activities. Managed event budgets, sponsor onboarding, and vendor negotiations, and drove social media activities that achieved the highest reach among student clubs.
Sales & Marketing Intern
Arvind Fashions Pvt. Ltd.
May 2024 - Jul 2024 (2 months)
Managed online order fulfilment and supported daily retail sales. Proposed social media marketing initiatives and customer feedback initiatives, contributing to a 33% increase in retail footfall and a 15% increase in customer satisfaction scores.
Education
Degrees, certifications, and relevant coursework
Xavier Institute of Management & Entrepreneurship (XIME), Bangalore
PGDM, Marketing & Analytics
2023 - 2025
Grade: 6.11/8.00
Pursued a PGDM in Marketing & Analytics, achieving a CGPA of 6.11/8.00.
Bharati Vidyapeeth Institute of Management, Kolhapur
BBA, Business Administration
2020 - 2023
Grade: 9.06/10.00
Completed a BBA with a CGPA of 9.06/10.00.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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