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Samridhi P Marri

@samridhipmarri

Marketing Specialist at ISO Health Insurance who improved engagement 20% and conversion rates 15% through performance analysis.

India
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At ISO Health Insurance, I analyzed sales and marketing data to build business cases and performance reports, contributing to a 20% boost in engagement and a 15% increase in conversion rates. I also evaluated market opportunities with cross-functional leaders and supported campaign tracking and strategic partnerships.

At Pace University, International Students and Scholars, I streamlined reporting for international students, improving operational efficiency by 15%. In a Kaggle predictive analysis competition, I built models in R that earned first place with the lowest RMSE among participants.

Experience

Work history, roles, and key accomplishments

II

Marketing Specialist

ISO Health Insurance

Jan 2024 - Jan 2026 (2 years)

Analyzed sales and marketing data to build business cases and performance reports, driving a 20% boost in engagement and a 15% increase in conversion rates. Partnered with cross-functional leaders to evaluate market opportunities and align growth initiatives with business goals.

PS

Student Assistant

Pace University, International Students and Scholars

Jan 2022 - Jan 2024 (2 years)

Streamlined complex reporting for 400+ international students, creating processes and metrics that improved operational efficiency by 15% and informed strategic planning. Collaborated with administrators to analyze student feedback and develop recommendations that shaped support programs.

Education

Degrees, certifications, and relevant coursework

Pace University, Lubin School of Business logoPB

Pace University, Lubin School of Business

Master of Business Administration, Business Analytics

2022 - 2024

Grade: 3.86

MBA in Business Analytics from Pace University, Lubin School of Business, with a GPA of 3.86.

VT

Vidyalankar School of Information Technology

Bachelor of Business Administration, Marketing

2019 - 2022

Grade: 9.4/10

Bachelor of Business Administration in Marketing from Vidyalankar School of Information Technology, with a GPA of 9.4/10.

Tech stack

Software and tools used professionally

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