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@ruchisharma2
Fashion curator with expertise in content strategy and styling.
I am a passionate fashion curator with over 8 years of experience in content creation and styling. My journey began with a Bachelor of Science in Fashion Design, which laid the foundation for my career in the fashion industry. I have honed my skills in curating engaging fashion content tailored for digital platforms, particularly in short-form video formats.
In my most recent role as Assistant Manager at Zee, I successfully enhanced audience engagement by analyzing celebrity styles and integrating emerging fashion trends into our digital strategies. My previous experience at Charmboard and Flipkart allowed me to develop a keen eye for detail and a strong understanding of e-commerce, enabling me to create visually appealing and trend-driven content that resonates with diverse audiences.
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Work history, roles, and key accomplishments
Zee
Nov 2020 - Jan 2025 (4 years 2 months)
Curated fashion content tailored for short-form video platforms, enhancing audience engagement. Analyzed celebrity/influencer style to craft relatable recommendations and integrated emerging fashion trends into digital content strategies.
Charmboard
Nov 2017 - Nov 2020 (3 years)
Designed thematic boards blending fashion, beauty, and lifestyle elements for interactive video content. Researched and sourced products to align with current style and market trends, collaborating across teams to maintain high visual and editorial standards.
Flipkart
Mar 2016 - Jan 2017 (10 months)
Styled apparel and accessories for key e-commerce campaigns and photoshoots. Played a key role in the fashion styling for Flipkart’s “Big Billion Day” campaign.
Degrees, certifications, and relevant coursework
Bachelor of Science, Fashion Design
2010 - 2014
Completed a Bachelor of Science in Fashion Design, gaining foundational knowledge in design principles and industry practices.
Senior Secondary, General Studies
2008 - 2010
Completed 12th Grade at St. Michael's Senior Secondary School.
Software and tools used professionally
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