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Roy Roy

@royroy

Performance-focused SEO & SEM specialist driving traffic and conversion growth.

India
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What I'm looking for

I seek a data-driven marketing role where I can optimize multi-channel campaigns, scale traffic and conversions, and expand responsibilities in analytics and paid media.

I am a digital marketing specialist with four years of experience in performance marketing and technology-driven environments, focused on scaling traffic, boosting conversions, and optimizing ad budgets for strong ROI.

I have led SEO and PPC campaigns, executed email and SMS marketing, and developed multi-channel strategies that achieved measurable traffic and conversion milestones while maintaining cost efficiency.

My SEO expertise includes on-page and technical SEO, keyword research with SEMrush and Ahrefs, backlink strategy, site audits, and monitoring via Google Analytics and Search Console to improve search visibility and engagement.

I combine operational discipline from roles in operations and client acquisition with hands-on use of tools like Google, Zoho, and third-party tag/analytics tools to deliver data-driven marketing results and continual optimization.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

SJ

St. Joseph's

Bachelor of Science, Computer Science

Completed BSc in Computer Science (institution listed as St. Joseph's) focusing on core computer science subjects.

Tech stack

Software and tools used professionally

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Roy Roy - Marketing SEO & SEM Specialist - SetMyCareer | Himalayas