
Rossana Kalu
@rossanakalu
Product management professional at The Zana Brand, shaping e-commerce storefronts and customer journeys across Shopify, WordPress, and WooCommerce.
What I'm looking for
At TheZanaBrand, I founded and developed a digital-first consumer business, translating business goals and customer needs into an e-commerce experience. I configured storefronts across Shopify, WordPress, and WooCommerce, and structured product categories and browsing journeys.
At The Vault, I designed a digital consultation funnel connecting intake, qualification, booking, and payment. Previously, at Pawnshop By Bluradish, I evaluated and acquired high-value assets, achieving a 90%+ acquisition conversion rate and contributing to a 30% increase in inventory turnover.
Experience
Work history, roles, and key accomplishments
Founder & Digital Commerce Lead
The Zana Brand
Dec 2025 - Present (11 months)
Founded and developed a digital-first consumer business, designing and configuring e-commerce storefronts on Shopify, WordPress, and WooCommerce. Managed product cataloguing, pricing, inventory, and payment integrations.
Founder & Digital Strategy Lead
The Vault
Dec 2025 - Present (11 months)
Designed a digital consultation funnel for a private advisory service, integrating Tally, Calendly, and Flutterwave for intake, booking, and payment. Identified friction points in the customer journey and explored workflow adjustments.
Evaluation & Acquisition Specialist
Pawnshop By Bluradish
Mar 2025 - Dec 2025 (9 months)
Managed intake, evaluation, and acquisition of 500+ high-value assets, achieving a 90%+ acquisition conversion rate. Analyzed market pricing and demand trends to inform competitive offers and increase inventory turnover by 30%.
Business Support & Retail Operations Associate
Pawnshop By Bluradish
Sep 2024 - Mar 2025 (6 months)
Supported early-stage business operations, assisting leadership in establishing acquisition and retail workflows. Conducted asset assessments, reference verification, and market research to support purchasing decisions.
Client Service Representative
Pawnshop By Bluradish
Jan 2024 - Sep 2024 (8 months)
Managed relationships with a portfolio of 2,000+ high-net-worth clients, supporting enquiries, purchases, trade-ins, and consignment transactions. Coordinated client onboarding, KYC documentation, and secure logistics.
Education
Degrees, certifications, and relevant coursework
IBM
IBM Product Manager Professional Certificate, Product Management
Pursuing the IBM Product Manager Professional Certificate, with a focus on product discovery, prioritization, and cross-functional collaboration.
SalesRuby Academy
Customer Service Excellence Certificate, Customer Service
Completed the Customer Service Excellence Certificate from SalesRuby Academy in 2024.
National Youth Service Corps
National Youth Service Corps (NYSC) Certificate, National Service
Completed the National Youth Service Corps (NYSC) Certificate in 2023.
Jobberman
Jobberman Soft Skills Training Certificate, Soft Skills
Completed the Jobberman Soft Skills Training Certificate in 2023.
Federal University of Technology, Minna
Bachelor of Technology, Biochemistry
Bachelor of Technology in Biochemistry from the Federal University of Technology, Minna, completed in 2021.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Interested in hiring Rossana?
You can contact Rossana and 90k+ other talented remote workers on Himalayas.
Message RossanaGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
