Open to opportunities

Rosewal Almeida

@rosewalalmeida

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Data Analyst specializing in retail & FMCG analytics, turning Power BI and SQL into revenue growth.

India

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What I'm looking for

I’m looking for a role where I can build Power BI + SQL dashboards and KPI frameworks for retail/FMCG outcomes—driving sales, availability, and trade promotion performance—while collaborating with stakeholders to turn analytics into action (and I’m open to Bangalore relocation).

I’m a Data Analyst with 7+ years across FMCG trade marketing, distribution, and retail operations, including 4 years at ITC Limited driving sales and distribution analytics across 1,000+ outlets. I bring a strong retail planning mindset—primary/secondary sales, sell-in/sell-out tracking, distributor performance, and trade promotion ROI.

I build decision-ready KPI frameworks and dashboards using Power BI (DAX, Power Query, data modelling, row-level security) and SQL-driven reporting. I’ve delivered measurable impact—24% revenue growth, 18% out-of-stock reduction, and 20% faster new-product penetration—by combining trading reviews, range/availability tracking, and targeted promo execution.

I also enjoy turning messy operational data into a single source of truth, consolidating POS, stock, and labour data to reduce manual reporting by ~6 hours per week. Certified (Microsoft PL-300; DataCamp Associate Data Scientist), I’m open to relocation to Bangalore and love partnering with stakeholders to translate insights into action.

Experience

Work history, roles, and key accomplishments

Associate Analyst

Sainsbury's Retail

Nov 2023 - Jan 2026 (2 years 2 months)

Built and maintained Power BI and Excel dashboards for daily/weekly trading KPIs, becoming the primary decision-support tool for store leadership. Drove 24% YoY sales growth, reduced reporting effort by ~6 hours/week, improved C-SAT by 18%, and led a 40-member team through data-driven KPI reviews.

Power BI DAX Power Query Excel Retail Trading Analytics Dashboarding Data Consolidation Stakeholder Management Team Leadership

Senior Trade Marketing Exec

ITC Limited

Jun 2019 - Aug 2023 (4 years 2 months)

Owned trade marketing and distribution analytics for 1,000+ outlets, tracking primary/secondary sales, sell-out, and distributor performance to support executive reporting. Reduced out-of-stocks by 18% and enabled 20% faster new-product penetration through outlet segmentation, visibility scoring, and targeted distributor activation.

Distributor Outlet Segmentation KPI Reporting Stock & Depletion Analysis Operational Governance

Plant Operator

Government of Dubai

Dec 2015 - Apr 2017 (1 year 4 months)

Implemented safety procedures and maintained Excel-based compliance tracking, sustaining 100% adherence to environmental and safety regulations. Conducted daily maintenance checks and used downtime tracking to contribute to a 10% reduction in unplanned equipment failures.

Safety Compliance Process Improvement Operational Reporting

Research Analyst

Directi & Media.net

Oct 2014 - Nov 2015 (1 year 1 month)

Performed SEO analysis and optimized website content and metadata, improving organic search rankings by 20% for target keywords. Built performance dashboards and weekly reports for three departments and maintained multiple databases with 91% data accuracy to support reliable analytics and real-time decisions.

SEO Analysis Performance Dashboards Cross Functional Communication