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Roger fretelliRF
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Roger fretelli

@rogerfretelli

Data scientist at Auntea Jenny building store-demand forecasts and site-selection models for 9,000+ stores.

China
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At Auntea Jenny, I build sales-forecasting and site-selection models for franchise expansion, accounting for store density, cannibalization and synergy. My forecasts cover about 11,000 stores, with 20% MAPE and a 70% site hit rate.

Before that, I managed two funds at Shanghai Joyee Asset Management and built quantitative investment models for strategy allocation and futures and options arbitrage. I’ve also developed forecasting and site-selection systems for supply chains and retail, including an order-forecasting model that helped reduce inventory days on hand from about 360 to 180.

Experience

Work history, roles, and key accomplishments

AL
Current

Algorithm Expert, Forecasting & Supply Chain

Auntea Jenny (Shanghai) Industrial Co., Ltd.

Oct 2025 - Present (1 year)

Build sales-forecasting and site-selection models for franchise expansion, capturing store density, win rate, cannibalization and synergy effects; use difference-in-differences to measure causal impact of new openings. Develop supply-chain algorithms including delivery route optimization and search and recommendation strategies.

SL

Technical Developer, Data & Automation

Shanghai Xiangling Information Technology Co., Ltd.

Mar 2025 - Oct 2025 (7 months)

Integrated the middle platform with third-party systems via Java Spring APIs and XXL-Job scheduling, removing data silos; automated key workflows with RPA. Built site-selection datasets covering ~1,000 shopping malls from public platforms, with feature engineering for location models.

SL

Data Analyst, Technical Development

Shanghai Galleria Culture Industry Co., Ltd.

Apr 2024 - Feb 2025 (10 months)

Built the data platform from scratch, including a data warehouse integrating ERP, CRM and external macro data, deployed on Linux, Kubernetes and DolphinScheduler. Developed machine-learning site-selection models for expansion cities, supporting network restructuring that contributed to a 30% cost reduction.

AL

Data Analyst

Axalta Coating Systems (Shanghai) Co., Ltd.

Dec 2023 - Apr 2024 (4 months)

Built sales and budget dashboards using Spring Boot and Vue.js, replacing manual Excel reporting. Automated finance and operations data consolidation with RPA, increasing management review frequency from once to three times per week.

SL

Data Analyst

Shanghai Hysum New Pharmaceutical Packaging Co., Ltd.

Jul 2023 - Nov 2023 (4 months)

Built an ML order-forecasting model linked to warehouse, logistics and sales-order systems, plus a material-substitution engine and web-based production scheduling. Cut inventory days on hand from about 360 to 180 and reduced working capital tied up in materials from RMB 130M to RMB 80M.

SL

Equity Research Analyst

Shanghai Joyee Asset Management Co., Ltd.

Jun 2012 - Jan 2016 (3 years 7 months)

Conducted industry research, financial analysis, valuation and on-site due diligence on listed companies; authored industry and company reports supporting investment decisions.

Education

Degrees, certifications, and relevant coursework

SE

Shanghai University of Finance and Economics

Master of Economics, Economic Statistics

Completed a Master of Economics in Economic Statistics part-time while working full-time.

SE

Shanghai University of International Business and Economics

Bachelor of Economics, Financial Engineering

Earned a Bachelor of Economics in Financial Engineering.

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