Roberta Dedoni
@robertadedoni
Co-founder at Urban Asana, creating community events and Lúmina Fest for approximately 500 participants.
ItalyWhat I'm looking for
At Urban Asana Studio, I develop a yoga and movement project in Cagliari with the co-founder. My work spans studio operations, business development, and people-focused experiences.
I conceptualize events, workshops, and experiential formats, including collaborations with local venues and businesses. I coordinate suppliers, teachers, schedules, logistics, bookings, and participant communications.
I conceived and organized Lúmina Fest, a festival dedicated to well-being, movement, and connection that welcomed approximately 500 participants. For the 2025 and 2026 editions, I developed the concept and program and coordinated collaborators, partners, sponsors, and suppliers.
Travel is a personal interest, and I’ve lived and worked in England, Australia, and India. I’m interested in opportunities beyond wellness, particularly in travel and hospitality, where I can apply my experience in entrepreneurship, organization, and experience management.
Experience
Work history, roles, and key accomplishments
Event Concept & Coordination
Lúmina Fest
Jan 2025 - Present (1 year 9 months)
Developed and coordinated a well-being festival in Sardinia with approximately 500 participants. Oversaw program development, logistics, promotion, and participant experience.
Co-founder & Creative Event Director
Urban Asana Studio
Jan 2023 - Present (3 years 9 months)
Co-founded and manages a yoga and movement studio, overseeing creative, organizational, and operational aspects. Conceptualizes events, coordinates partners and suppliers, and manages communications and training programs.
Education
Degrees, certifications, and relevant coursework
Professional Training
Professional Training, Accounting and Social Media Management
Training in accounting and social media management; professional training in yoga and movement.
Tech stack
Software and tools used professionally
Availability
Location
ItalyAuthorized to work in
Salary expectations
Job categories
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