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Richard Bird

@richardbird

Content program manager at CDW who delivered partner blogs, video blogs, and white papers in FY2025.

At CDW, I directed content strategy for a portfolio of partner content, delivering 34 partner-related blogs, 12 video blogs, and five white papers within FY2025.

I managed production for EdTech K-12 and Higher Education print and digital activities, and helped keep partner-dependent inputs and approvals on schedule. I also improved video marketing workflows by addressing production bottlenecks.

At Ink Stained Communications, I deliver copywriting and editorial solutions for businesses and nonprofits, including data-driven SEO and digital marketing content for web and print.

Previously, I coordinated personalized local newsletters at Crain Communications and oversaw editorial production for 32 weekly titles at Pioneer Press. At Embanet Compass Knowledge Group, I proofread and previewed graduate-level university courses.

Experience

Work history, roles, and key accomplishments

Current

Co-owner

Current

Ink Stained Communications

Jan 2021 - Present (5 years 9 months)

Delivers diverse copywriting and editorial solutions for a national portfolio of businesses and nonprofits. Develops award-winning, data-driven SEO and digital marketing content for both web and print.

Copywriting Editorial SEO Digital Marketing Content Development

Content Program Manager/Content Lead

CDW

Jan 2022 - Dec 2026 (4 years 11 months)

Directed content strategy for a high-volume portfolio of complex, sellable partner content, successfully delivering 34 partner-related blogs, 12 video blogs, and five white papers within FY2025. Managed end-to-end production for EdTech K-12 and Higher Education print and digital activities, including departmental features, performance content, and specialized Insider blogs.

Content Strategy Project Management SEO Editorial Management Brand Alignment Workflow Optimization Video Marketing AI Guidelines Stakeholder Management

Editor, Crain National

Crain Communications

Jan 2015 - Dec 2019 (4 years 11 months)

Coordinated and revised material for a network of personalized local newsletters serving 250,000 readers across 32 markets. Reviewed story ideas and provided critical suggestions for product improvement, including headlines and titles.

Editorial Management Newsletters Headline Writing Staff Management Content Review

Managing Editor

Pioneer Press

Jan 2012 - Dec 2015 (3 years 11 months)

Oversaw editorial production for 32 weekly titles in the Chicago suburbs, managing the assignment and packaging of stories for print and online platforms. Collaborated with design and photography teams to maintain high editorial standards across all publications.

Editorial production Publishing (Print and Digital)Teamwork Story Assignment