Asad Baig

Built a Laravel and Filament site for a clothing manufacturer in 7 languages and 1,000+ pages, with a live inventory of 28 styles and piece counts per size and colour, plus one enquiry system behind six forms with a spam guard and localised confirmation emails. Live at daylocasuals.com.

Built a Next.js website for an apparel manufacturer: an 87-design catalogue, 14 buyer-intent landing pages and a quote portal with file uploads. Added an automated SEO audit that fails the build on duplicate titles, descriptions or H1s, and renamed 68 pages with 308 redirects so no old link broke. Live at textileways.com.

Extended an open-source CRM into a manufacturing operations system: 105 data models, 87 test files, a signed idempotent enquiry API, round-robin lead assignment with 24-hour follow-ups, Customer 360 with duplicate detection, and a flow from RFQ and sample to cost sheet, quotation and customer order.

Built a hotel operating system and property management platform: a unified inbox for website chat, WhatsApp, Instagram and Messenger where an AI assistant answers and hands over to staff, plus a drag-and-drop master calendar, housekeeping, maintenance, billing and reports. Automated tests catch cross-tenant data leaks.

Built a custom WordPress theme and plugin for a private-label denim and leather manufacturer: a 44-product catalogue, 12 buyer guides, a 3D rail homepage and an SEO overhaul across 134 URLs. Cut the quote form from 23 fields to 4 required fields after tracing why submissions failed. Live at novostitches.com.

Built a clinical AI platform of 31 tools on one evidence layer. Every claim cites a retrieved source (FDA, PubMed, DailyMed, CPIC and more), and it declines to answer when evidence is missing. Includes an adversarial review pass, a research workspace and a clinical image pipeline with fail-closed server state and 44 automated tests.

Built an Expo and React Native accountability app for iOS, Android and web: 50+ screens, about 21,500 lines of TypeScript, 24 database migrations, private circles with chat and challenges, a tiered proof system, a stake-based pot with payout logic and eight AI mentors.

Built a conversational AI app that generates personal readings from a user's profile, with a dashboard, chat, decision rooms and themed chambers. Live at celesya.com.

Co-founded a youth athlete development organisation and a recruiting-media publication, and built both, including a weekly recruiting brief with subscriber capture. Developed PrepsNext Hub, a recruiting platform with a live promotion auction where only winners pay, and Coach Portal, a recruiting CRM for college coaches.

Founder of an AI systems studio serving clients in the US, UK, EU, Australia and New Zealand. I own scoping, engineering, pricing and delivery. Live work: an AI front office with human takeover and an emergency stop, a hotel OS with an AI inbox, a manufacturing CRM (105 models, 87 tests), a 7-language site with 1,000+ pages, and a tool-calling AI kitchen.

Built a food brand store with a tool-calling AI kitchen that recommends products and recipes from the catalogue, tested against a 27-case evaluation suite. Live at herbiix.com.

Designed, built, and launched websites and ran social content strategy for the company and its subsidiaries.

Ran paid advertising, SEO, and organic social, and reported campaign performance to management.

Co-founded the agency and built its platform: an in-service portfolio, a structured client enquiry flow, and a service microsite.

Generated leads through direct outreach and managed client relationships.

Ran SEO, SEM, email, social, and display campaigns across multiple business lines.

Completed Intermediate in Pre-Engineering in August 2018.

Completed Matriculation in Computer Science in April 2015.

Completed certification in Digital Marketing and Management.