Open to opportunities

PRITI KUMARI

@pritikumari1

Senior Art Director / Visual Designer with 8+ years of experience in advertising and creative agencies, specializing in art direction, visual strateg

India

Message

What I'm looking for

I’m seeking national and international opportunities where I can lead visual strategy, create concept-to-execution campaign visuals, and use AI-powered design tools—while collaborating closely in teams that support growth and are open to relocation.

I’m a Senior Art Director / Visual Designer with 8+ years of art direction and visual strategy, focused on concept development, campaign design, and digital creatives. I build clear typography & layout systems, strong brand identity, and compelling visual communication for fashion, beauty, and FMCG.

I’ve led campaign visuals and key visuals across major brands—creating digital ads and social media creatives for clients like BIBA, Organic India, Volvo Cars, Amway India, Ajio, and others. I also develop AI-driven fashion concepts and campaign visuals using Midjourney, Adobe Firefly, Runway, and ChatGPT, and I thrive on team collaboration from idea through execution.

Experience

Work history, roles, and key accomplishments

Current

Senior Art Director

Current

Famous Innovations

Apr 2024 - Present (2 years 2 months)

Created visual content for BIBA’s social media platforms and developed AI-driven fashion concepts and campaign visuals. Delivered digital creatives using Adobe Creative Suite for brand and campaign needs.

Art Direction Campaign Design Adobe Photoshop Adobe Illustrator adobe indesign AI Generated Design (Midjourney Firefly)

Senior Art Director

AutumnGrey

Apr 2023 - Jan 2024 (9 months)

Created campaign visuals and produced digital ads and social media creatives for Organic India and Volvo Cars. Supported end-to-end creative execution for multi-channel brand campaigns.

Campaign Design Digital Advertising Art Direction Adobe Photoshop Adobe Illustrator adobe indesign Photo Retouching

Senior Art Director

Law & Kenneth Saatchi & Saatchi

Jun 2021 - Jan 2023 (1 year 7 months)

Developed campaign visuals for Amway India, Ajio, and Fem Cream Bleach and designed key visuals, social content, and digital ads. Delivered creative assets for FMCG and retail campaigns across digital channels.

Art Direction Campaign Design Key Visuals Digital Ads Adobe Photoshop Adobe Illustrator adobe indesign

Art Director

JWT Wunderman Thompson

Aug 2018 - Jan 2021 (2 years 5 months)

Created high-impact campaign and product visuals for PepsiCo brands (Slice, Tropicana, Quaker Oats) and other clients. Produced campaign and product creative assets for fast-moving agency timelines.

Campaign Design Art Direction Adobe Photoshop Adobe Illustrator adobe indesign Digital Advertising