Open to opportunities

Yasmin Khan

@yasminkhan

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Design Leader with 8+ years of experience in visual design.

India

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What I'm looking for

I am looking for a role that fosters creativity, collaboration, and innovation, where I can lead impactful design projects and contribute to a dynamic team.

I am a Design Leader with over 8 years of cross-disciplinary experience in brand identity, digital campaigns, and performance-driven strategy. My expertise lies in translating strategic goals into compelling visuals that resonate with audiences, whether for AI startups, mobility giants, or consumer brands. I excel in building scalable design systems and leading high-impact campaigns, collaborating effectively with Product, Marketing, and Content teams.

Throughout my career, I have achieved significant milestones, such as driving over 10,000 client acquisitions through high-conversion ad creatives at Writesonic and launching multiple award-winning AI tools. My work at Ola resulted in a 30% boost in digital engagement, while my leadership at Roaring Wolf Media scaled monthly reach to over 1.5 million impressions. I am passionate about blending art direction with a sharp understanding of business goals, bringing bold ideas to life quickly and effectively.

Experience

Work history, roles, and key accomplishments

Current

Lead Marketing Visual Designer

Current

Writesonic

Feb 2023 - Present (3 years 4 months)

Generated client acquisition across 10,000+ business teams & marketers by designing enterprise-grade ad creatives for Chatsonic and other suite products. Launched Botsonic with full creative lifecycle, hitting #1 Product of the Day on Product Hunt.

Adobe Creative Suite Figma Midjourney Product Launches Visual Design Ads Cross Functional Collaboration

Senior Graphic Designer

Ola

Jan 2022 - Present (4 years 5 months)

Designed over 1,700 campaign assets, including social ads and app banners, contributing to a 30%+ increase in digital engagement. Built and implemented robust design systems, streamlining creative updates and reducing production time by 35%.

Adobe Creative Suite Figma Brand Identity Typography Campaign Management Visual Storytelling Cross Functional Collaboration Design Systems

Graphic Designer

Ola

Mar 2021 - Present (5 years 3 months)

Adobe Creative Suite Figma Brand Identity Typography Campaign Management Visual Storytelling Cross Functional Collaboration Design Systems

Design & Media Planning Head

Roaring Wolf Media

Jun 2019 - Present (7 years)

Led 360-degree design across 12+ brand properties, shaping visual identities for digital, print, and performance campaigns. Mentored a 6-member hybrid team, cutting turnaround time by 40% through process upgrades.

Brand Identity Print Design Performance Marketing Design Leadership Mentoring Visual Storytelling Cross Functional Collaboration

Senior Media Planner

WittyFeed

Sep 2018 - Present (7 years 9 months)

Led creative proposals that secured campaigns with major clients like Tinder and Amazon Prime. Developed long-term strategies for over 10 retainer clients, driving consistent brand growth and repeat revenue.

Photoshop Illustrator Google Slides Creative Strategy Campaign Management Client Management Visual Storytelling Business Development

Media Planner

WittyFeed

Dec 2017 - Present (8 years 6 months)

Planned and executed digital campaigns for clients like &TV and Alt Balaji with precise audience targeting. Partnered with content, design, and tech teams to transform concepts into high-performing campaigns.

Photoshop Audience Targeting Content Strategy Cross Functional Collaboration Campaign Execution Brand Voice

Business Development Executive

WittyFeed

Aug 2017 - Present (8 years 10 months)

Executed high-performing digital campaigns for clients such as Skoda and Panasonic. Created trend-driven, viral content that significantly boosted campaign reach and relevance.

Native Advertising Campaign Execution Business Development

Business Development Intern

WittyFeed

Jul 2017 - Present (8 years 11 months)

Supported reporting, research, and strategy development across multiple brand projects. Built a foundational understanding of creative strategy, learning to translate insights into impactful content.

Creative Strategy Research Reporting Content Development Business Development