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Pooja Pandita

@poojapandita

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SEO Analyst with expertise in digital marketing and web optimization.

India

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What I'm looking for

I am looking for a role in a dynamic organization that values innovation and offers opportunities for professional growth in digital marketing and SEO.

I am an SEO Analyst with a strong background in digital marketing and a passion for enhancing online visibility. Currently, I work at Dell Technologies, where I implement and manage SEO strategies for support pages, utilizing advanced tools like Conductor, GA4, and Adobe Analytics. My role involves collaborating with various teams to drive innovation and improve user experience.

Previously, I served as a Senior Internet Marketing & Brand Consulting Executive at Futurism Technologies, where I developed digital marketing strategies and conducted comprehensive SEO audits. My experience spans link building, on-page and off-page optimization, and social media management, all aimed at driving quality traffic and improving search engine rankings.

Experience

Work history, roles, and key accomplishments

Current

SEO Analyst

Current

Dell Technologies

Nov 2022 - Present (2 years 7 months)

Engaged directly with content creators to troubleshoot and improve Dell support sites, driving change and innovation. Owned end-to-end execution of COVEO Search, collaborating with various teams, and performed technical audits and diagnostics for SEO problems.

Coveo Conductor Tool GTM Adobe Analytics SEO Keyword Research Technical SEO

Sr. Internet Marketing & Brand Consulting Executive

Futurism Technologies

Feb 2017 - Present (8 years 4 months)

Worked on supply chain-based websites, focusing on UI and Conversion Rate Optimization, and developed digital marketing strategies. Managed social media profiles, performed comprehensive keyword research, and implemented on-page and off-page optimization techniques.

UI Conversion Rate Optimization (CRO)Digital Marketing Google Analytics Google Search Console Keyword Research On Page Optimization Off Page Optimization

SEO Specialist

Finch Corporation

Sep 2015 - Present (9 years 9 months)

Executed various link building strategies including guest blogging and content posting across different platforms. Conducted site analysis, keyword research, and optimized meta tags, content, and images to improve search engine visibility.

Link Building Guest Blogging Keyword Research

Education

Degrees, certifications, and relevant coursework

Jammu University

SSC, General Studies

Completed Secondary School Certificate (SSC) from Jammu University. This credential signifies completion of primary education.

Jammu University

HSC, General Studies

Completed Higher Secondary Certificate (HSC) from Jammu University. This credential signifies completion of secondary education.

Shivaji University

Bachelor of Technology, Electronics

Obtained a Bachelor of Technology degree in Electronics. Gained foundational knowledge and practical skills in electronic principles and applications.

Kurukshetra University of Haryana

Master of Technology, Electronics and Communication Engineering

Completed a Master of Technology degree with a specialization in Electronics and Communication Engineering. Focused on advanced topics within the ECE field.