Pavlo Rievienko
@pavlorievienko
I build AI-native TypeScript products from concept through scalable production launch.
What I'm looking for
I co-founded Ultra, a productivity tool for photographers, and led product and engineering from concept through launch. I built most features end-to-end, designed scalable architecture, and integrated Next.js, Node.js, AWS, Vercel, Google APIs, and OpenAI APIs.
I founded Increasio, a JavaScript-focused consultancy serving international clients, where I grew a two-person team to 12 engineers and delivered web applications, SaaS platforms, and e-commerce solutions across 20+ countries. Across 140+ projects, I owned scoping, architecture, development, deployment, and handoff while maintaining a 90% client satisfaction rate and 95% on-time, on-budget delivery.
I've also improved paid conversion by 23% at Website Builder through funnel experimentation and onboarding redesign, and led technical direction as CTO at RocketBrand.us. I enjoy taking product challenges from early scoping through deployment, iteration, and measurable business outcomes.
Experience
Work history, roles, and key accomplishments
Founder
Increasio
Jul 2019 - Oct 2025 (6 years 3 months)
Founded a JavaScript-focused development consultancy serving international clients, delivering projects on time and within budget. Grew the team from two to 12 engineers and led technology transformation initiatives.
Co-founder
Ultra
Aug 2023 - Aug 2024 (1 year)
Co-founded a productivity tool for photographers, leading product and engineering from concept through launch. Developed the majority of application features end-to-end and designed the system architecture for scalability.
Developer Freelancer
Elance/Upwork
Mar 2014 - Aug 2023 (9 years 5 months)
Delivered 120+ projects across SaaS, e-commerce, and web applications, collaborating with international clients. Specialized in JavaScript frameworks, headless CMS integrations, and technical SEO optimization.
Product Manager
Website Builder
May 2018 - Jun 2019 (1 year 1 month)
Owned product strategy for the company's primary revenue-generating asset, increasing registration-to-paid conversion by 23% through A/B testing. Redesigned onboarding flow and built a user insights pipeline.
Education
Degrees, certifications, and relevant coursework
Kharkiv National University of Municipal Economy
Specialist, Management
Earned a Specialist degree in Management.
Kyiv National Taras Shevchenko University
Online Course, Business, Management, Marketing, and Related Support Services
Completed an online course in Business, Management, Marketing, and Related Support Services.
Duke University
Course, Advertising
Completed the Advertising and Society course.
Kyiv Mohyla Business School
Course, Business Administration and Management
Completed a course in Business Administration and Management.
Udemy
Online Courses, Various
Completed various online courses.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
theultra.ioJob categories
Skills
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